Meet Lauren Salz Broker-Owner

We had the good fortune of connecting with Lauren Salz Broker-Owner and we’ve shared our conversation below.

Hi Lauren Salz, how does your business help the community?
At Salz Home Solutions, we believe real estate should be more human. Yes, we help people buy and sell homes—but more than that, we help them navigate life transitions with care, clarity, and connection. We’re rooted (literally) in the communities we serve, and we see ourselves as stewards of something bigger than just transactions.

Whether we’re hosting neighborhood events, spotlighting local businesses, or guiding families through deeply personal moves, we show up with empathy, integrity, and a whole lot of heart. Our business is built on the belief that community starts at home—and that when people feel seen, supported, and truly at home, the ripple effects are felt far beyond the front door.

What should our readers know about your business?
Salz Home Solutions isn’t your typical real estate brokerage—and honestly, that’s the point. We’re a boutique brokerage rooted in Northern Colorado, led by a husband-wife duo (hi, that’s us!) with deep community ties and a shared belief that buying or selling a home should feel human, not transactional.

We blend modern strategy with old-school service. Yes, we use cutting-edge marketing and smart systems, but at the heart of what we do is people. We’re relationship-driven, education-first, and fiercely committed to showing up with integrity—even when no one’s watching. Our clients aren’t just a number in a CRM. They become neighbors, friends, and a part of our extended village.

Was it easy getting here? Not even close. There were seasons of burnout, self-doubt, and plenty of “figure-it-out-as-we-go.” But we kept asking hard questions, stayed connected to our why, and trusted that building slowly and intentionally would be worth it. Spoiler alert: it is.

What I want people to know about our brand is this: we’re in it for the long haul. For the just-starting-out families and the just-ready-to-downsize couples. For the big milestones and quiet, in-between moments. We’re not here to be the biggest—we’re here to be the most deeply aligned. And we just can’t help but care.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend were visiting Northern Colorado for a week, they’d be in for a deeply curated, soul-filling mix of cozy, fun, and full-body exhale moments. Think less tourist trap, more “let me show you how we really live around here.”

Day 1: Welcome to Town
We’d kick things off with brunch at Ginger & Baker (because let’s be real—brunch is a love language), followed by a stroll around Old Town Fort Collins. We’d pop into Kansas City Kitty and The Cupboard, grab a lavender latte from Bindle Coffee, and end the day with wood-fired pizza and cocktails at Bistro Nautile.

Day 2: Mountain Magic
Head up to Estes Park for a day of hiking in Rocky Mountain National Park—Emerald Lake if we’re feeling chill, Sky Pond if we’re ambitious. On the way back, we’d stop at Bird & Jim for elevated mountain eats and decompress over dessert.

Day 3: Small-Town Gems
Explore Windsor and Timnath—two of my favorite hidden gems. Coffee and pastries at CF&G, a walk around Timnath Reservoir, and maybe a stop at The Windsor Mill for an elevated happy hour. If it’s summer, we’re catching a concert or food truck rally at Windsor Lake.

Day 4: Slower Living
Spa day at Woodhouse Spa or even a sound bath with one of my favorite local wellness studios, Intuitive Energy Healing. Dinner at The Regional in Fort Collins—comfort food, but make it farm-to-table.

Day 5: Homebody Vibes
We’d walk to the Timnath Community Park, where we’d enjoy a slow morning yoga flow, followed by a slow walk back and breakfast at home. We’d garden, read, or just be for a bit. Then we’d drive to Sweetheart Winery and enjoy a charcuterie board by the river.

Day 6: CSU Pride
We’d visit the CSU campus, where my husband and I met and fell in love. We’d walk around the new Canvas Stadium. We’d visit Rockwell-West, where I spent the majority of my college years.

Day 7: Market & Memory Lane
Start with a visit to the Larimer County Farmers’ Market, grab goodies for a picnic, and end the day watching the sunset from Horsetooth Reservoir. Full circle. Full heart.

NoCo is full of special places—but it’s the people, the pace, and the little pockets of joy that make it magic. That’s the kind of trip I’d want to give anyone I love.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
First and foremost, I’d have to shout out the women in my family—my mom and grandma—both fierce, resilient entrepreneurs who built businesses from the ground up. Their strength and vision are woven into my DNA, and every time I choose to build something from scratch (whether it’s a business, a retreat, or a neighborhood event), I feel their legacy at my back.

I also have to give credit to my husband, Brennen, who not only co-runs this real estate business with me, but somehow believes in me even more than I believe in myself on the hard days. And to the countless women I’ve walked alongside—clients, colleagues, and fellow dreamers—who’ve reminded me that building a life and business with heart isn’t just possible, it’s powerful.

Oh—and Glennon Doyle, for saying what so many of us feel. Her words have been both permission slip and mirror.

It really does take a village. And I’m grateful every single day for mine.

Website: https://www.salzhomesolutions.com/

Instagram: https://www.instagram.com/salzhomesolutions

Facebook: https://www.facebook.com/salzhomesolutions

Image Credits
Boxwood Photos Lex Hadley Karismatic Photos