Meet Shauna Pointer | Wedding Media Publisher & Business Broker

We had the good fortune of connecting with Shauna Pointer and we’ve shared our conversation below.

Hi Shauna, what principle do you value most?
When it comes to running a business, I feel that simply taking care of people is one of the best principles you can have. Whether it’s your team members with the understanding and flexibility that you provide, or serving your clients with a servant-hearted attitude. It’s the human connection behind small businesses that can be one of your most unique selling propositions to thrive.

What should our readers know about your business?
In 2006, we took the leap and started their first business venture as newlyweds that has turned out to be a lifelong passion right smack in the middle of the wedding world. We think of the Wedding Collective as a voice and outlet for small, local entrepreneurs to share their talent, passions, and services with the wedding community. Whether you’re a top veteran with weddings or a starry eyed first timer, we’re here to help showcase your talent and attract your ideal engaged couples. We have a love for local-to-New Mexico and Colorado small businesses and measure our success with the success we see in others that we feature and serve. We continue to carve our own path in the pursuit of fostering connections authentically between our local wedding community and engaged couples with love and strong marriages on the forefront.

Serving others and continually learning and growing is who we are at the core. We are a small, but impactful team of agile creatives, who together can make decisions without corporate approval. While larger publishers and digital marketers may be prone to following the mainstream, we delight in the risk of uncharted territory and the innovative path. At the end of the day our mission is simple: to create an original and uber-cool inspirational collection, both print and digital for the brides and grooms, and to shine a light on New Mexico and Colorado’s top talent – those who are as keen to make a mark in this world as we are.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
One of my favorite things to do is either a winery or brewery tour….so I’d probably spend a day just exploring and supporting local spots that have some of the best food, drinks, and vibe for good conversations and relaxation.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
When I first started Wedding Collective New Mexico, I leaned on a mentor in the same space that really helped me understand fostering client relationships, building a loyal and hardworking team, and the importance of sales and cash flow to a business for thriving long term with the funds to grow when an opportunity arises. So this shoutout goes to Tammy Elliott! When I truly think of love, encouragement, and support….I couldn’t have asked for a better support system than my own husband, Jacob. Not only did he encouragement to take the leap into self-employment when we first got married, but he always stepped in to assist within the company as needed, took charge with taking care of our kids when I needed to focus on a work project, and continued to empower me with words of encouragement anytime I was nervous to go on stage for a speaking engagement, frustrated with a client or employee issue, or needed to know that I was succeeding in so many ways to never make me feel like I had failed something when the feeling was there.

Website: https://weddingcollectiveco.com

Instagram: https://weddingcollective.co

Facebook: https://facebook.com/weddingcollectiveco

Image Credits
Luna del Sol Creative
Stephany Taylor Photography
Briana Nicole Photo + Film