Meet M. Curtis McCoy | Personal Branding Expert

We had the good fortune of connecting with M. Curtis McCoy and we’ve shared our conversation below.

Hi M. Curtis, what’s your definition for success?

When I started, I was all about chasing the next big money maker. I owned a range of businesses—from a cosmetic medical laser clinic to a telecommunications company that had a quarter-million people visiting our website every month. I owned multiple retail stores & had lots of employees who depended on me. I thought having all these businesses and making money meant I was successful.

But as time went on, my idea of success changed. I realized it wasn’t just about making money. Now, success means I’m helping others become leaders in their fields through personal branding with companies like News Wire Magazine & our videography company, GrandJunction3D.com

I speak at events nationwide, guiding entrepreneurs, and I’ve even written a few bestseller books sharing what I’ve learned. Most importantly, success is also about having time for the people I love. It’s a balance of doing meaningful work and enjoying life with family and friends.

What should our readers know about your business?

Building multiple successful businesses taught me a lot, but I realized I was missing one crucial element: personal branding.

In the past, I focused solely on building the corporate brand of each new venture. While these companies did well, every time I started something new, I was back at square one.

That’s when I looked at successful entrepreneurs like Richard Branson and Elon Musk. They’ve built stellar personal brands that transcend their individual companies. Because of their strong personal brands, launching new businesses becomes much easier for them. People buy into them, not just their companies.

Learning from these examples, I pivoted my focus toward personal branding. Today, I help entrepreneurs become known leaders in their fields through earned and paid media, as well as professional videography. It wasn’t an easy transition, but overcoming challenges is what entrepreneurship is all about.

The biggest lesson I’ve learned is that a solid personal brand is an invaluable asset. It not only opens doors for you but also adds value to everything you’re associated with. In essence, I want the world to know that I’m not just a serial entrepreneur; I’m a branding expert who knows the ins and outs of leveraging personal identity for long-term success. And I’m here to help you do the same!

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?

If my best friend were visiting Grand Junction, Colorado, I’d make sure they get the full experience of this incredible area. First, we’d hit the Colorado National Monument for some awe-inspiring views. This place is a must-see and offers some great hiking and photography spots.

For activities, we’d definitely go mountain biking—Grand Junction has some of the best trails in the state. There are some great volleyball leagues, perhaps with a fun game at one of the local parks.

As for food, we’d do a BBQ at my place one evening. But I’d also take them to some of the best local eateries in town. For a unique Colorado dining experience, Bin 707 Foodbar is a must. They offer locally sourced dishes that give you an authentic taste of the area. Or Peché in Palisade is great. MOD Pizza is a franchise I enjoy.

I’m a big fan of hot springs, so a day trip to Glenwood Springs would be on the agenda. It’s the perfect way to relax and enjoy Colorado’s natural beauty.

Being an entrepreneur, I’ve always found that the best conversations happen over a good cup of coffee. Kiln Coffee Bar would be our go-to for morning caffeine and deep talks about life and business.

Sunday would be reserved for a spiritual recharge. There are some great churches in the area, and I’d love to share that experience with my friend.

In between, we’d meet some local entrepreneurs and leaders who make Grand Junction such a fantastic place to live and work. It’s the people that really make this area unique, and I’d want my friend to see that firsthand.

So that’s the plan—a blend of outdoor activities, good food, meaningful conversations, and a dash of spirituality. Trust me, a week in Grand Junction is a week well spent!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?

I owe a lot to my parents, Steve and Connie Wyatt. They’ve been my rock, especially during the most challenging time in my life. In 2010, I was diagnosed with terminal brain cancer and given less than 90 days to live. I lost my businesses and couldn’t live alone due to seizures.

Instead of giving up, my parents took bold steps. They took me to Tijuana, Mexico, for treatment that wasn’t yet approved in the United States. My mom, Connie, didn’t let me wallow in self-pity. She pushed me to start my next venture, eventually expanding into multiple retail locations. My stepdad, Steve, has been an incredible role model, showing me the qualities a good man should have.

So, if anyone deserves a shoutout in my life, it’s definitely my parents, Steve and Connie Wyatt. Their unwavering support and tough love made me who I am today—someone who believes in second chances and the power of resilience.

Website: https://MCurtisMcCoy.com

Instagram: https://Instagram.com/MCurtisMcCoy

Linkedin: https://LinkedIn.com/in/MCurtisMcCoy

Twitter: https://Twitter.com/MCurtisMcCoy

Facebook: https://Facebook.com/MCurtisMcCoy

Youtube: https://YouTube.com/MCurtisMcCoy

Other: News Wire Magazine: https://News-Wire.com/Magazine/ Grand Junction 3D: https://GrandJunction3D.com If you’ll add my name “M. Curtis McCoy” To the tittle, I’d like to feature this article as an official Wikipedia reference!