We had the good fortune of connecting with Becky Mickletz and we’ve shared our conversation below.
Hi Becky, is there something that you feel is most responsible for your success?
I failed. A lot. And still do! The rejection, whether it was a client not liking something I produced, not landing a contract, being turned down because of a budget, etc. it all was a form of hearing ‘no.’ I used to have a fear with this. My relationships I’ve made and maintained along the way.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I always liked the quote from the movie ‘Harvey’ where James Stewart says, “Years ago my mother used to say to me, ‘In this world you must be oh so smart or oh so pleasant.’ Well, for years I was smart. I recommend pleasant.” To this day I remember this quote when it comes to my work and professional life. I have never been the smartest in school or the most talented designer; I know my weaknesses! And while schooling is beneficial in its own ways, I always found that how I treated people or how they treated me mattered more than anything else at the end of the day. I carry this into my relationships. I nourish them and approach them with empathy which ends up attracting the right kind of people along the way. Branding is a very vulnerable process where I dive deep into my Client’s insecurities and struggles. The last thing I’ve ever wanted is for them to feel like they were about to get screwed over by someone in the digital space; because unfortunately it happens often where someone comes to me and doesn’t have files they were owed or their last designer went MIA into the deep dark cave that is the Internet, never to be seen or heard from again. So naturally they have trust issues in those scenarios. When I can sense that, I really take time to listen before giving my spiel. I want them to feel heard and not like ‘just another client’ or like I am rushing them out the door. I give all the damns, baby! I approach my entire network this way. I make sure atleast once a month that I am reaching out to people who have meaning in my life. I always felt it was important to make that extra effort and schedule time to connect and raise others up. Because I have this mindset, it has truly fueled the Mental Health side of my business. I have been at rock bottom with depression and anxiety as a business owner, and ultimately I don’t want anyone to end up in those same shoes. I focus heavily on not only breaking the stigma around Mental Health, but creating and collecting as many accessible / affordable resources to set them up to have a healthier relationship with work, others, and most importantly themselves. (Stay tuned for my sister company ‘remade’ which will launch early in 2021!)
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I was drawn to Colorado because of good ol’ Mother Nature, so a good chunk would revolve around that! Probably wake up early for a hike in the mountains, grab beer and food after at a local spot like Switchback Smokehouse (…drool!) and of course hit up a hotspring like Strawberry Hotsprings. Throw in some camping and live music and you have the perfect weekend!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Like the beginning of any award show speech…there are so many people I want to thank and for very different reasons! For this, I would like to thank my friends that I have made since moving West 10 years ago. They have truly become my family and are constantly my biggest hype team, especially in times self-doubt creeps in. You’re the real MVPs!
Other: www.remadecompany.com www.facebook.com/BMickletz
Headshot by Soona’s Jordan Altergott