We had the good fortune of connecting with Jill Skoglund and we’ve shared our conversation below.

Hi Jill, what are you inspired by?
I am inspired by human emotion and connection. I love getting to capture beautiful moments that tell a story. A mom loving on her kids, a couple looking lovingly into each other’s eyes, a brother squeezing his sister a little too hard, even a beautiful women sipping on her coffee. These moments tell little stories that make you feel something and allow your audience to feel it with you.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I was born with the creative mindset.. being creative always came naturally to me. When I developed an interest in photography it was so that I could take annual photos of my kids the way I wanted to. I would post them to Facebook and have a handful of friends and family asking if I would take their family photos. That was how my business was born. Photographing faces was fun but after a few years of learning , I wanted more, I wanted to see the story. How they love each other, what makes their time together special and fun, what makes them shine. I wanted to create images that show that emotion, that show life. I wanted my clients to look back on their photos and remember how they felt in those moments. I started interacting with my clients more, provoking an emotional response from them by playing a game or saying something silly, by capturing them in those moments between shots when they don’t realize I’m clicking away. Those are the moments that I live for. The moments that tell their story, the moments make my job a passion and an artform. That is what sets me apart from others in my field. I am most proud of staying true to my art and my style. I have recently branched out into Branding photography and I am really excited to see where I can go with it.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
It’s been a crazy year. Post Covid-19 I would have had a different version of what a weekend might look like in Fort Collins CO, These days we mostly stay home and binge Netflix in our free time. We do enjoy walking and riding our bikes on the many local trails that weave around our beautiful city. I would definitely head Downtown. The beautiful quaint old buildings and scenery that make up downtown are worth the trip. They say Disneyland’s Main street was themed after some of the buildings you will see in downtown Fort Collins. The Silver Grill and Coopersmith’s are delicious local restaurant that you can find downtown along with many others. Next I would visit Horsetooth Reservoir and take a hike up to the waterfall and enjoy the breathtaking scenery, followed by an Eagles game or a tour of the Budweiser plant where you can visit the Clydesdales. One of my favorite things to do is take in a CSU girls Volleyball game at Moby gym or watch a CSU football game in their new stadium. I hope we can get back to these events soon however, I feel blessed to live in a city with so many outdoor activities during this difficult time.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I have to give a huge shoutout to my husband who helps me with most of my sessions and has been my biggest fan. My kids of course, my sisters who have always encouraged me and my friends from Grace Upon Grace Project and The We Aspire women’s group for all of your help and encouragement. Particularly with my rebranding. All of my clients, and a special shoutout to Jenni Stienike for the nomination.

Website: https://www.ushinephotos.com

Instagram: Instagram.com/ushine_photography

Facebook: Facebook.com/jillskoglundphotography

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