We had the good fortune of connecting with Libby Slife and we’ve shared our conversation below.

Hi Libby, we’d love to hear more about how you thought about starting your own business?
Being an independent hair stylist, I am familiar with the basics of running a business. I was working behind the chair one day, having a conversation with a client & I kind of just created this idea. “I wish I could work in the wedding industry but I really love doing hair….. Why couldn’t I do both?” From there, I just starting dreaming up a business plan and creating a team. My brain went into over drive in creating this concept and it has really turned out to be something I am so proud of.

My advice, if there is something you know you’d love to do? GO FOR IT! If it’s something that is pulling you, I feel it was meant to be a part of your life. You will learn lessons and gain pride & confidence in yourself even if it doesn’t work out in the end.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Aurora Blush is an idea created for the bride looking for a one-stop beauty shop. Instead of researching and contacting multiple companies, you can visit one website to find all beauty services needed for your day. You only fill out one form and Aurora Blush handles the rest!

As we are still a very new company, I am learning so many new lessons. I am continuously fine tuning our process in hopes of making it even easier for everyone. While we are currently based in Iowa, I have high hopes of having Aurora Blush teams throughout the US.


Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Ashley Gassman – Aurora Blush would absolutely not be what it is without her

My Family – Your support in my crazy ideas is more appreciated than you’ll ever know

My Team – Thank you, forever, for believing in Aurora Blush and jumping in, head first, with me!

Website: aurorablush.com

Instagram: @aurorablushbeauty

Facebook: Aurora Blush

Image Credits
Alexa Karan Photography Alex McCrary Photography Kayley Hartman Photography

Nominate Someone: ShoutoutColorado is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.