We asked insiders and experts from various industries to tell us something they think outsiders are unaware of and we’ve shared a few of those responses below.

Stephen Holmes

“Specialty Coffee” is it’s own designation in the coffee industry. Most coffee falls into the category of commodity coffee—mass-produced, low-quality, and scored below 80 points. Think first wave (Folgers, Maxwell House), where convenience ruled, or second wave (Starbucks), where café culture grew but beans were over-roasted. Read More>>

Karine Gulyamova

As a Physical Therapist with over 20 years of experience I only learnt about the importance of Pelvic Health Physical Therapy in 2016. There are a lot of people experience Pelvic Health issues, but unfortunately, many suffer silently and never address them. Pelvic Health Physical Therapy can help people who experience bladder and bowel dysfunction, including urinary incontinence, constipation, hemorrhoids, fecal incontinence, overactive bladder, to name a few. Read More>>

Catie Newell

There is so much unseen work. The best ideas are not transferable on a timesheet, nor brought out in an instant. They slide in on their own schedule — built upon a knowledge that comes in ways that aren’t always describable but emerge from constantly watching the world as it is, and imagining how it could be. This requires so much energy and imagination that take both takes time and cannot always fully be accounted for, but good design is always worth that little bit of extra space. Read More>>

Chaz Perez

That we are A private personal training facility. We are not a big box gym. We go off of appointments only so that way our clients will be one on one with a Personal Trainer. Also, they will not be surrounded by hundreds of people in order to get access to gym equipment. Our workout programs are customized to our clients fitness goals. Read More>>

Morgan Patch

One thing people don’t always realize about interior design is how deeply personal—and emotional—the process really is. It’s not just about picking beautiful furniture or trendy tile. As a designer, especially one who’s also a mom, I’m invited into the very real, lived-in parts of people’s lives: their routines, their values, their chaos and their calm. My job is to listen closely and translate those everyday rhythms into spaces that feel like home—authentic, functional, and full of soul. Read More>>

Kevin Williams

We are focused on a very specific part of the healthcare industry — Lyme, Long COVID & complex chronic illness — that is considered very niche, but actually affects more than 50M+ patients in the U.S. alone. What most people don’t understand, including many doctors, is that these conditions are prevalent in our society, insidious and debilitating. A National Institutes of Health survey comparing various chronic diseases had Lyme ranked as worse than congestive heart failure, stroke, heart attack, diabetes, MS, depression and arthritis. Read More>>

Nicole Toledo

One of the things about our industry that outsiders are probably unaware of is how much behind the scenes work takes place. Because a large part of my business entails working with brides a lot of people think I just work on the weekends and during the summer and fall. But working face-to-face with clients is just a just a small part. Of course, owning a business means you wear many hats. You are the accountant, social media manager, inventory control, etc. Read More>>

Adam Bates

I think the biggest thing that people outside of the industry are unaware of is that it is more than just pressing a button. It is about making sure the photo tells the story you are trying to tell. Some times its even about being in the right place at the right time. Setting up and waiting for everything to align. Waiting planning and hoping for everything to go exactly the way you are hoping for to capture a moment that will be gone in a matter of a second. It doesnt matter if you are doing an event , portairts, or sports, its our job to capture that special moment. Read More>>