We asked some of the city’s hidden gems to tell us about what they feel is the most important factor behind their success.

John Hatfield | Owner and Operator

We built this family business with the core values of high-quality work and exceptional customer service. Read more>>

Jennie Bjorem | Owner, Bjorem Speech Publications & Speech-Language Pathologist

The most important factor behind the success of Bjorem Speech® is the genuine connection we’ve built with our community. Listening to the voices of speech pathologists, educators, and parents has been key to understanding what’s truly needed in the field. By staying connected and in tune with their challenges and goals, we’re able to create educational materials that are functional, inclusive, and diverse—tools that are not only relevant but practical for real-world use. Read more>>

Chris Loving-campos | Web Designer + Yoga Teacher

The most important factor behind my success and the success of my brand has been the deep-rooted belief in creating meaningful, lasting connections with the people I work with, whether in web design, branding, or yoga. In both aspects of my career, my focus is on truly understanding the needs, goals, and aspirations of my clients and students. This empathy-driven approach allows me to craft customized solutions, whether it’s a dynamic, responsive website that elevates a brand or a carefully guided yoga class that challenges and helps someone heal and evolve. Read more>>

Lilly Ankeney-fox | Blacksmith & Performance Equine Trainer

As a blacksmith & Performance Equine Trainer, I’ve had the privilege of building a brand that’s synonymous with quality and craftsmanship. When I reflect on the most important factor behind the success of my brand, I’d have to say it’s the combination of consistency and discipline. Consistency is key in any craft, and blacksmithing is no exception. From the selection of raw materials to the final product, every step of the process requires attention to detail and a commitment to delivering high-quality work. By consistently meeting and exceeding customer expectations, I’ve been able to build a loyal following of customers who trust my brand and recommend it to others. Read more>>

Carla Torres-davis | Death Doula & Midwife

I believe that most important factor behind the success of my brand is being authentic, seen and as relational as possible with the way my work presents itself in the world. Being an end-of-life business, I find that it can at times a very touchy and vulnerable place to meet people at. So, I try to show as much of who I am in a real way by sharing my thoughts and perspectives as to why my services are important and needed to gain familiarity and safety with the people who come to me. Read more>>

Jeff Buehner | Thought Leader, Speaker & Author

The most important factor behind my success has been the impact of Sultan Musa of Mali’s teachings. His story was the catalyst that inspired me to use my personal power to create change in my life. This shift not only helped me grow personally but also motivated me to share my insights through my book, The Sultan’s Seven Secrets, and my coaching. I believe that when people tap into their inner strength, they can create the life they truly desire. Read more>>