We had the good fortune of connecting with Cait Curley and we’ve shared our conversation below.
Hi Cait, we’d love to hear more about how you thought about starting your own business?
There is absolutely a driver in my soul that needs to be independent and my own boss. I can’t think of one employment position I have taken in my life where I haven’t thought “how can I create this business on my own or how do I get out of here”. I have always wanted to run my own business and it was a matter of working up to the point where I didn’t need a side hustle to help pay the bills. Cait Curley Media came very naturally once I left corporate America. I began creating art/ content that caught one’s eyes and released education and advocacy in the captions. The brand evolved beyond activism into brand deals and partnerships.
Alright, so let’s move onto what keeps you busy professionally?
I create art and content through photos, videos, education and advocacy. I focus on cannabis/ hemp, sustainable materials and regenerative farming. What sets me apart from others is that essentially no one on the planet is doing what I am. My focus is to lure someone in with a beautiful piece of art and then educate them on all that the plant can do. I specifically hone in on industrial hemp. I’m really excited for my YouTube series to take off in the next couple of months. The pandemic put a lot of obstacles on the project but the producer and I have held on and we can’t wait to release the content. I got to where I am professionally today by sticking to what feels good. Once I began to only put energy into projects and work that felt right with zero resistance did I feel like I was going down the correct path. It was not easy. I continually had to remind myself of my power and my end goals in order to keep my head straight. Some lessons that I have learned along the way are that self discipline and rituals are keys to success and that micro-dosing mushrooms is phenomenal for your brain.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
This is an interesting question as I have become quite the hermit during the pandemic. There are several projects that I have been head down in the past year and I have really liked staying home indulging in self care and getting work done. If a friend came into town I would probably stop at True Foods Kitchen in Denver and then head up to Fort Collins. I would show my friend around memory lane in Loveland where my business took off and then take them to Ginger and Baker for a healthy and tasty dinner. The importance and deep bonding of the trip would take place at my house while passing a blunt.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My mom is definitely owed recognition in my story. She has always been there to listen and advise. That is the most solid relationship I could ask for. Without that consistent and true support, I don’t know where I would be mentally. She’s literally my rock, simply because I know she will always be there and that one of her highest pleasures in life is to see me happy. Every move I’ve made she has believed in me.