We had the good fortune of connecting with Christine Titus and we’ve shared our conversation below.
Hi Christine, how do you think about risk?
I live by the phrase “No risk, no reward”. At every life choice and fork in the road, there is the potential for loss or gain. While I approach every decision with care and concern for myself, my business, and my clients, it’s healthy to push the boundaries of your comfort zone, otherwise, your growth will be stagnant.
When starting Saddle Road Interiors, the thought of risk and failure nearly stopped me in my tracks. What kept me going was the concept of how much I could achieve if I just push through all of this risk and fear of failure. There will always be obstacles, but if I successfully overcome these, I could do something meaningful, build new relationships, and create a name for myself in the industry. There’s risk in starting something new, but there’s also a risk in never trying and staying complacent.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
My past experience ranges from working for small, family-owned design-build firms to working for one of the largest design firms in the world. I’ve been taught structure and organization from a corporate background but also know the hardships and work it takes to run a small business successfully. I know how to work one on one with clients, listen to and interpret their wants and needs to produce a design that is aesthetically and functionally unique to them. No client is the same, so why should their design be?
After receiving my NCIDQ licensure, I decided it was time to take the leap and start Saddle Road Interiors. I no longer desired to be a small fish in a big pond or a fly on the wall in such a large corporate environment. I knew I had a lot to learn but I would only gain this knowledge and experience from being face to face in real-life scenarios, not sitting at a desk in the corner. Getting to know clients on a personal level and forming new relationships within the industry has by far been the most rewarding part of starting my own business.
While the challenges of owning your own business are endless, every day I feel more confident in my business and what I’m capable of as the future unfolds. I’m thrilled to grow with Saddle Road Interiors and hopefully be able to bring on employees in the next few years. I thrive in a collaborative environment so I love getting clients involved in their projects. Seeing their trust and excitement in what we are creating together is what I am the proudest of.
In addition to full interior design services, we also offer e-design, or virtual design services, which have been hugely popular and successful during the pandemic. This way, we are able to accommodate clients safely, near and far, without having to meet in person. Additionally, clients that don’t want to commit to the time and financial investment of a full-scope project have the ability to customize our services to fit their needs. With Saddle Road Interiors, you get a personalized experience; one size doesn’t fit all.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
This is a hard one because Denver has so much to offer! If I had to choose, I would start with the surrounding nature. Every city has good food and drink but not every city can boast the Rocky Mountains. I love driving into the mountains or going on hikes with all of my East Coast family and friends. It’s like getting to experience the views for the first time all over again. Boulder, Estes Park, and Breckenridge are my go-to cities for hiking with out-of-towners.
Once we’re natured out, I would head back to the city for dinner and drinks with a view. A couple of my favorites places are El Five and Linger. Their food and drink menu are so very unique and exquisite; comparable to what you’d expect to find in a much larger city. Additionally, with their location in the Highlands and views overlooking the city, as the sun sets and the lights come on, you can see why everyone wants to move to Denver.
Another area I love to explore with guests, day or night, is RiNo. The walkability of this area allows you to roam aimlessly in and out of bars, cafes, and retail shops for as long as you’d like. The Denver Central Market has a myriad of small eateries and bakeries that can please the pickiest eaters. My personal favorite is an almond croissant from Etai’s, which is life-giving. Lastly, the murals and artwork in RiNo are so special to this eccentric neighborhood, giving it a youthful and expressive personality unlike any other. I would highly recommend picking up an almond croissant and taking a stroll through the surrounding galleried streets, it’s always a crowd-pleaser.
Who else deserves some credit and recognition?
I owe my courage and confidence to many within the local design industry here in Denver. I was concerned when starting Saddle Road Interiors that the design arena may be competitive and reserved, but I could have not have been more wrong. The outpour of support and guidance I received was incredible and I could not have continued without this mentorship. The local design industry has the mentality of if one of us wins, we all win and it’s a beautiful thing. It’s recognized that we’re all at different points in our professional journey and with a little help, we can all share in one another’s successes.
Headshot Image: Rae Scott