Ideas aren’t everything, execution matters greatly, but starting often requires an idea and so we asked folks to think back and tell us the story of how they came up with the idea for their businesses. We’ve highlighted some of our favorite stories below.

Heather Leigh Strom | Quantum Healer, Galactic K9 Channel, Award-winning Author, Mentor & Teacher

I experienced a spiritual awakening which completely changed the course and focus of my life. In 2022 I was instructed to write a book. I was not a writer and had no idea what I would write about. Through my spiritual search involving meditation, journaling, working with a mentor, and completely removing any barriers to my ability to receive the information I was seeking, I was shown the title of the book. Read more>>

LARAH THORGAARD | Lifestyle & Décor Creator

Living Larah was born out of years of friends and family seeking my advice on home décor, backyard gardening and landscaping, recipe ideas, and product recommendations. I launched Living Larah to extend my reach and offer inspiration to those who may not have direct access to me. Read more>>

Rocio Nunez | Photographer

I always liked taking pictures in high school, I was the one who almost always had a film camera with me and took pictures with my friends, but I never knew that you could study and make a business out of it, until I met a friend who liked photography, unlike me, she had taken classes and had knowledge about photography, then we started talking about photography,  Read more>>