We had the good fortune of connecting with Erica Adams and we’ve shared our conversation below.
Hi Erica, have there been any changes in how you think about work-life balance?
When I was first out of college, I always believed that the harder I worked, the more I would be recognized and appreciated. What I learned in time is that you have to have boundaries, and if you don’t take care of yourself, you won’t have anything to give to your job. Having my daughter definitely was a turning point in my priorities. They say when you are a parent, the days are long, but the years are short; it truly goes so fast, and I never want to look back and regret missing out on her essential milestones. I think you have to find an organization that values that work/life balance or find a career path that allows for more flexibility in my situation. Looking at what the pandemic has taught us, there are more important things than our careers, and we have to cherish the life we’ve been given.
Alright, so let’s move onto what keeps you busy professionally?
I have always loved art from a young age and even won my first art show at the age of seven. It was not only my favorite subject in school, but it was an outlet to escape from the world and calm my thoughts. I then found my love for photography as a teenager and enjoyed capturing moments in time, eventually even doing wedding photography. I went on to explore many mediums in art school but chose a degree in graphic design. I found even more passion in marketing and sales because I loved helping businesses find creative solutions and enjoyed the personal interaction. Along the way, I found my true passion when it came to writing. I loved helping businesses with content that was personal, motivating, and unique to their brand. I then officially opened Mountain Girl Creative as a culmination of all my creative experience. Whether consulting, freelance writing, or developing marketing content, I love telling someone’s story and finding ways to motivate their clients. I also started my own blog, which was a great outlet to share my voice and share my knowledge and experience of what inspires me.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Being born and raised Colorado girl, we are blessed to live in a state with so much variety. I’ve lived in Steamboat Springs for most of my life, which has such a special place in my heart. My go-to’s would, of course, be our impressive mountain, which offers the best tree-riding and powder in the state. From there, I would take them to the Strawberry Park Hot Springs, which is just breathtaking. If they are up for an adventure, a dog sled ride, powder cat backcountry trip, or snowmobiling on Buffalo Pass, that’s sure to leave them with priceless memories. There are some incredible hikes in the summers, with my favorites being Fish Creek Falls, The Devil’s Causeway, and King Solomon Falls. Steamboat Lake and Lake Catamount are fantastic for paddleboarding and boating. For a small town, our restaurants are a foodie’s dream. For breakfast, Yampa Valley Kitchen, for lunch Freshies, for dinner Harwigs, and end the night with a hurricane from Sunpies.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
To start, I would say, of course, my parents, who always believed in me and taught me what hard work was. My father was a self-built entrepreneur who was a great example of honesty, respect and putting his family ahead of money. I really appreciated the internships I took part in through my journey. It was a real-life experience that you couldn’t learn in a classroom, and it was individuals who only wanted me to succeed. I also had therapists and counselors who really encouraged me, built me up, and allowed me to get out of my own way. Finally, the networking groups I’ve been involved in over the years motivated me to push myself and know that I could do anything with hard work and a willingness to grow.
Photographer Erica Adams, Mountain Girl Creative