We had the good fortune of connecting with Jeanne Oliver and we’ve shared our conversation below.
Hi Jeanne, we’d love to hear about how you approach risk and risk-taking
I think what we learn about risk only becomes clear as we have to walk it out again and again when we run a business. How I thought about risk 13 years ago and how I think about it now are two different things, but that is also because I am now a different person too. Walking out dreams, using your gifts, collaborating, trying new things, letting things go and taking risk on a regular basis changes you. Risk early on can bring up thoughts of possible failure, public humiliation, loss, mistakes or even the idea of “who do I think I am?”. As the years have gone by I have come to trust my intuition/my gut like never before in my life. I will have lots of wins and lots of so-called failures when I take risk but what I have learned is that by following what is inspiring me, exciting me, keeps me up at night because I can’t stop thinking about new possibilities…these are the things that will always be wins no matter what. I will offer something new and it may not be a huge success or maybe it is complete failure in every way BUT by learning to follow my loves, beautiful collaborations, creating for me…all of these things really lead to wins in the long run. Before I launch something new I always go over everything I am thankful this new opportunity taught me. What new relationship did I cultivate, what did I create, what did I learn, and what has it prepared me for no matter the outcome? When I can look at new endeavors and risk like this…it helps me to not be so fearful of the final outcome and to see the value in being true to who I am, what I think is beautiful, the art I want to create, the classes I believe in and so much more.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
13 years ago our business began because of a little holiday market, local shops that wanted to carry my creations, collaborations with bloggers, engagement with sweet readers of my blog, magazine features (the first email asking to feature one of our purses I thought was a joke), being a part of a book on blogging (I knew nothing and I was included because she liked me and what I was putting out into the world), teaching online for others, blog hops, asking for help from my peers and followers to share when we had something new, Facebook shares, and being a guest on blog interviews. So much about how we share, connect and grow in business has changed in this time but over the past 13 years we have gotten here because of collaborations of all kinds. Our growth and success is because of collaborations through community, connection, engagement, trust with our customers, and consistent content. Everything we have is because of the power of collaboration. The teachers we work with, the customers that share our products, the magazines that feature us, the publisher of my book, the podcasts I have been on and the guests that come on my podcast, the artists that attend our live workshops and the thousands that are a part of our online community. If you are just starting you may not yet know this but there will never be a shortage of collaboration opportunities. You will actually have to get really clear about what you will actually say yes to and then learn to say no to everything and everyone that does not align with the heart of your brand. Who do YOU want to align yourself with? Brand alignment should be authentic for both parties, should feel like a natural collaboration and should benefit each business. Never just collaborate based upon a following or perceived return. It always ends poorly, doesn’t line up with your message, and then confuses your customers. When it comes to our businesses most of us do not have the time, staff or resources to branch out into all of the areas that we may want to pursue. This is what makes collaborations a life source for your growth, engagement, and what you can offer your community.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
The past few years we have offered an extra third day to our live events to show people Denver. We love this city and want others to leave our workshops feeling like they got a little taste of the area. We always start with the Clyfford Still Museum, lunch at The Kitchen, take them shopping at The Dairy Block, you have to go see the beauty of Union Station, and no visit is complete without the RiNo District and the incredible graffiti, shops and food.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Much of this business journey I have walked with my head down and just did the hard work. That is great in theory but I was missing peers that were at my own level of dedication, success and drive. In 2019 I was asked to be a part of a mastermind group that would start in 2020. Little did we know what was coming for the world but this mighty group of women was like a life raft this past year. What was suppose to be a quarterly meet-up in person became weekly Zoom meetings. I know for a fact that each one of us was able to thrive this year because our our mastermind and the support, encouragement and advice we received from each other. My shoutout during this difficult year goes to… Alexis Garrett https://www.alexisgarrett.com/ Heather Bullard https://heatherbullard.com/ Laurie Furber https://elsiegreen.com/ Ginny MacDonald https://www.ginnymacdonalddesign.com/