We had the good fortune of connecting with Jess Natale and we’ve shared our conversation below.

Hi Jess, can you walk us through the thought-process of starting your business?
I began the So Informed page while volunteering for the Bernie Sanders 2020 presidential campaign. I felt, given the importance of that election, that information about pressing issues should be accessible to all people, regardless of their existing knowledge pertaining to politics. Simplifying these issues in plain language and presenting them in a visually appealing way felt like a great way to get that information out.

Alright, so let’s move onto what keeps you busy professionally?
I am proud and surprised to have been able to reach millions of people online, particularly about issues that are so important. As someone who wants to see systemic change – not only in the U.S., but around the world – it has been an amazing feeling to know that providing people with the tools can lead to true action.

Who else deserves some credit and recognition?
To everyone who is fighting to make this world a better place.

Website: soinformed.info

Instagram: instagram.com/so.informed

Facebook: facebook.com/so.informed

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