We had the good fortune of connecting with Jordan Weichel and we’ve shared our conversation below.
Hi Jordan, maybe we can start at the very start – the idea – how did you come up with the idea for your business?
The timing of the start of NBNH Media and No Brains No Headache Podcast was out of necessity and boredom. It was May of 2020 and not much was happening in the world due to shutdowns so the decision was made to prepare our notes, buy a microphone and press record. When deciding what type of content we wanted to put out there we knew right away we would rely heavily on our comedy but knew we also had to get creative to separate ourselves from all others podcasts in a saturated market. Almost two years in, the new format focuses on a guest interview to start the show. They can be anyone from anywhere as long as we think they’re interesting and follow our theme of “creating something out of nothing.” Comedians, music stars, athletes and business owners are just some of the titles we have pursued for our guests. After the interview it is time for random banter including stories, opinions and sometimes intense rants. Every once in a while we like to play a game on the show with our most popular being the “Olympics” where we take a topic and rank our favorites in our order of gold, silver and bronze medals. It’s been an amazing ride meeting so many talented people and challenging our creativity.
Alright, so let’s move onto what keeps you busy professionally?
In the podcast game you have to be vein about your work and understand that it is an art form and is something worth taking pride in. Interviewing guests, telling stories and stating your opinions isn’t something for everyone and it takes a certain sense of imagination and professional to do at a high level. What makes me so excited to continue podcasting is that I get to meet someone new almost every week that I wouldn’t otherwise have met. If it is a guest that I do already know then I get to ask those deeper question that may not be asked by passing by on a given day so there is a focus to what we do and how we do it which makes it purposeful and fresh. If anyone ever says podcasting is easy then they are someone to not trust because it takes so much work. You will have to teach yourself new skills and learn how to promote oneself. You will be communicating with all sorts of walks of life to get you what you need so being easy to work with and adjusting on the fly is a necessity. We have built this brand out of nothing at a time the world seemed like it wouldn’t keep spinning so that has become the theme of our show and symbol of our brand. No Brains No Headache Podcast focuses on guests that made something out of nothing to inspire others to do what will make them fulfilled in this life.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I would definitely take my guest to a ball game and chow down some hot dogs for sure. Hiking will be in order so a trip to Buffalo Bill’s grave site would be a good start to see if there is more exploring in the rest of the time together. Live music is a must so I would find some sort of street performance or perhaps get tickets a to a venue show.
Who else deserves some credit and recognition?
It wouldn’t be appropriate to celebrate our success without including the ones that helped us along the way. This shoutout goes to a close friend of the show and musician Joe Berger. He is a member of the band ‘Raynes’, a producer, a DJ and of all things a cattlemen from North Dakota. Early in the show’s history Joe was one of the first guests to come on the show and give us some experience in interviewing. Shortly after Joe’s appearance on the show listens increased by over 300% and have never looked back. That jump gave us the confidence in what we’re doing and proved there is value to offer from our entertainment. Ever since he has been an even closer friend and mentor of the show and has provided ample opportunities to meet new people and gain experience we would otherwise not have.