We had the good fortune of connecting with Judd Belstock and we’ve shared our conversation below.
Hi Judd, what was your thought process behind starting your own business?
I’ve been in the beer industry for 20 years, and have always been an independent-minded entrepreneurial sort. So, when I left my last job, it really just felt like the natural next step in my career. For years, my co-founder and I had been talking about this idea that American beer should include beer styles that precede the European conquest, and so we drew on our personal histories and the 3,000 plus years of brewing history in North and South America for the inspiration that led to Dos Luces Brewery.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
What sets us apart? Well, it seems like anyone with funding can start a brewery, but as soon as you walk through the door you realize that our brewery is different. We don’t want to just brew beer, we want to change the way people think about beer. Our beers are inspired by pre-colonial American traditions in Mexico and Peru, dating back 3,000 plus years, and we want to the rest of the beer world to stand up and take notice that there is a so much to explore beyond the “traditional” Western European beer styles. This lofty mission has been a challenge since day one, but it is one that we embrace with all our hearts. Walking into our brewery is like learning a new language, and we are the teachers. The best way to do this is one customer at a time, so naturally our business is all about building slowly and steadily, rather than jumping onto the latest fads and trends.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Naturally, we’d start and end the trip with Dos Luces Brewery! We’d have to check out all the neighborhood restaurants, including Adelita’s, Maria Empanada, La Chiva, and Someboday People. How great is it to have some of the best restaurants in Denver within just a couple of blocks? Venturing further out, we’d definitely want to check out some other places around town, like Cultura Craft Chocolate and Raices Brewing. No trip to Colorado would be complete without a jaunt up to the mountains for some hiking, skiing, or biking, depending on the time of year (sometimes you can do all three!). Back in Denver, I’d show off our sports teams, even if some are less successful these days than I would like. Then, off to the Denver Museum of Nature of Science to check out the latest exhibit, along with the Colorado History Museum, and the Denver Art Museum. We’ll get our exercise by walking or biking through Washington Park on our way to, you guessed it, more restaurants and breweries!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’d like to shoutout to Colorful Colorado Collaborations! We were fortunate enough to work on a collaboration this summer with Alejandro Flores-Munoz, Celeste Martinez, the Pinkhawks, and Bruce Trujillo. We combined beer (A special edition of our Pineapple Tepache), music, and a great cause to create a special event that brought people together in the midst of this pandemic.