We had the good fortune of connecting with Julia Brevetti and we’ve shared our conversation below.

Hi Julia, how do you think about risk?
Taking risks is such an important part of starting your own business—I learned that firsthand. Quitting my full-time job, which gave me steady, good money, to do art full-time was honestly terrifying. But it was also exciting. The idea of being my own boss and creating something for myself felt so freeing.

If I hadn’t taken that risk, I wouldn’t be where I am today. Of course, I still get in my head sometimes, especially when things slow down. I start to think about going back to a stable job, but then I remind myself that I’d just end up feeling stuck in that corporate cycle again—with no freedom to travel or grow in the way I want.

Right now, I’m choosing to take the risk, hoping it’ll pay off in the future. Even if it doesn’t go exactly as planned, I know I’ll be proud I actually tried to chase my dream. Stepping out of my comfort zone has already shown me that I’m capable of more than I thought

Alright, so let’s move onto what keeps you busy professionally?
I think I have a few different art styles that are pretty distinct from each other. I like to experiment depending on the mood I’m in—it keeps things exciting and lets me explore different creative directions.

Social media has played the biggest role in getting my career to where it is today. By consistently posting on platforms like TikTok and Instagram, I’ve reached around 70 million views in the past year. That exposure helped my art reach people all over the world, and I’ve had the opportunity to create paintings for clients globally.

But it definitely didn’t happen overnight. For a long time, I was posting without seeing any real progress, and there were so many moments I wanted to give up. My turning point came when one of my TikTok videos went viral. After that, I committed to posting a video every single day for a year. That consistency helped me grow my audience to 113K on TikTok and 35K on Instagram.

There are still times when things feel slow—when videos don’t perform how I’d hoped, and it gets discouraging. But I’ve learned you have to push through those low points. Just recently, I was in a bit of a slump where nothing seemed to be working, and then out of nowhere, a video I posted hit 7.2 million views in five days.

My story is still unfolding, but so far, I’m just an artist from Toronto who used social media to build a brand and turn my dream job into a reality

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’d take them to all my favourite restaurants. I grew up in Toronto which is so enriched with cultures and great food. Some of my favourite restaurants in the city are Cote de Boeuf, a French restaurant on Ossington. I’d also take them to CryBabyGallery, where the front of the place is an art gallery that exhibits artists and the back is a cocktail bar. It has such a cool vibe.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I want to give a shoutout to my brother—he’s a huge inspiration to me. He’s always believed that if you’re honest and work hard, you can create your own version of success.

A few years ago, he started his own business: a summer camp for kids. I remember sitting at the dinner table when he first told us, and we were all kind of like… really? We definitely had some doubts. But he believed in it. He genuinely thought he could build the best summer camp out there.

He spent hours researching how to start a business—even though he had no prior experience. He was determined. He set a big goal for himself, and I remember thinking it was kind of a stretch. But in his first year running the camp, he hit that goal. In his second year, he doubled it. Now, he runs a super successful kids’ camp that’s well-known and loved in our city.

What I admire most is that he’s not in it for the money. He genuinely enjoys what he does and cares deeply about creating the best experience possible for the kids. He never looks for ways to cut corners to increase profits—he just wants the camp to be something special.

When I was debating whether or not to leave my job and take the risk of doing art full-time, he was the one encouraging me the most. He told me that if he hadn’t bet on himself, he wouldn’t be where he is today. He always reminds me to follow what makes me happy and to give it my all—not for the money, but because I love it. And if I do that, the money and success will follow.

I’m really grateful for him.

Website: https://juliabrevetti.com/

Instagram: https://www.instagram.com/brevetti_art?igsh=NnRnZjN1cG1kd2Zq&utm_source=qr

Youtube: https://www.youtube.com/@Julia_brevetti

Other: TikTok @julia_Brevetti

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