We had the good fortune of connecting with Rose and Trevor Haakenson and we’ve shared our conversation below.
Hi Rose and Trevor, can you walk us through the thought-process of starting your business?
We started with Chocolate covered Strawberries. We loved them so much it was something we would bring to parties and gatherings. Friends and Family started to place orders and word spread soon after other people outside of our circle started to place orders and that’s when we had the Ah-ha moment to start a business. We started the process by just researching and talking to people who were in the same boat and had running small businesses. We decided we wanted to expand and offer other desserts and we turned to our next love, French macarons, and the list grew from there. Today we currently focus on bespoke custom work, have added cakes, other desserts and we also offer cake tastings as well for weddings and other special occasions.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Our business focuses heavily on bespoke custom edible desserts for all occasions. This gives us the ability to get creative and create desserts tailored to what our clients vision and wants are, We ourselves are sometimes are our own clients and we would create treats that we would share with others. Our treats are great to enjoy alone but it is best when shared with others. As a small local business in Fort Collins, CO, each of the desserts that come out of our kitchen are made with love, careful attention to detail and we source ingredients locally as much as possible.
It was quite a long road for us to get to where we are today, there is nothing easy about starting a business, Starting one is the easy part but managing and running one, we expect challenges every day, there’s just so much to learn all the time and where it stops, we’re not quite sure ourselves. We do know research has played a big part in starting our business and that’s when we first started to learn about the food cottage law in Colorado, we didn’t have that much capital or equipment to begin with so this was a great starting point for us to get our desserts out to the public and we started to grow from there. Our first few years we had to learn how to basically do more than just creating desserts. We had to be a delivery person, a photographer, balance books, marketing and a lot more. This year, we’ve focused our efforts in growing our team and it’s amazing to see what one person can do but even more special to see how a group or a team works together. Haakenson Desserts gets to continue creating desserts for others because of the people we’re surrounded with and our amazing clients.
Rose: Back In 2013, I was living in Philippines then when I already had my love for desserts. Without any knowledge on business alone I one day just decided to open a dessert bar shop on my own which pretty much quickly turned into a disaster but became my guiding light and my 101 schooling for what was yet to come. I thought well that was the end of my love affair with desserts. Inspired by a new life living in Fort Collins, CO and newly married to Trevor Haakenson a Colorado transplant, we just turned to baking and enjoying our treats together and shared with others as well.
After much careful thought and encouragement from friends and family, our love and passion for desserts grew from there and this time around together with Trevor we got to work on building our desserts business.
Haakenson Desserts keeps a line of Ready to Order Desserts aside from our Custom Dessert Offerings.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
A friend of ours from the Philippines, came to visit us a while back and the first thing we did was we took her up the horsetooth reservoir for the views, a bit of hiking and such – this was pretty much the highlight of our week aside from going up to the Shambala. We did hit quite a bit of coffee shops Mugs Lounge, Starry Night, the Alley Cat, Bean Cycle and the occasional drive throughs at human bean if they count. For food and drinks wow our list is quite long we’ll name a few off the top of our head. The crown pub, Rio, Jax, The Still whiskey Steaks, Distillery, Rare, Urban Egg, Café Vino, Ginger and Baker, Lucilles, Avogadros, Illegal Pete’s, Elliots, Stuft Burger, Pour Brothers, Social, Emporium, Union Bar, Bann Thai, Himalayan Bistro and the list goes on. She did visit around the time Taste of FortCollins was happening and that was so much fun. We also did a bit of selfcaring and went to Studio Be Salon, Vixen Lashes & Nail Bar, Xanadu for Facials. We went in a few specialty shops as well in downtown Fort Collins, Nature’s Own Rock Shop, The Perennial Gardener, Crystal Joys, Apothecary, Old Town Spice Shop, The cupboard, Thrift Stores and more. We also went to visit Kittle Real Estate, Downtown because they are awesome realtors and good friends of ours..
It was a pretty busy week and a half for us that’s for sure!
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
We’d love to thank our family, friends and clients. They have each provided us with the encouragement, support, help and advices that have allowed us to flourish with our business. when they say it takes a village to raise a child. That child is our desserts business that each and every one of them have and continue to be a part of. We are so blessed to have these amazing people in our lives.
Lacey Dippold Photography & Business Images by Haakenson Desserts