We’ve always believed that forming a strategy is impossible until you’re clear on what your values and principles are. Without values and principles to guide you, making decisions can seem impossibly difficult. Given how important setting values and principles is to decision making we asked folks we admire to tell us about the values or principles that matter most to them.
Danno Simpson | Singer & Songwriter
In terms of songwriting and in general day to day life, Honesty is the most important principle to me. I look at songwriting selfishly. I write for myself and for my own enjoyment. At the same time, I want to write a song that connects with people. The bridge that closes that gap is Honesty. The Human Experience is shared. People, myself included, get caught up thinking that our problems happen in a bubble. Read more>>
Victoria Atencio | Lifestyle Photographer
One principle that matters most to me is availability. I strive to be fully available to my clients not only when taking their photos but throughout the entire photography process, from start to finish! I truly believe that I can only serve others well when taking their photos by being available. I like to capture what I like to call “peak moments”, these are candid moments that can’t be recreated. Read more>>
Caitlin & Caleb Aslor | Owners & Photographers at The Cavern Photography
We have many values at the Cavern, but the biggest overarching value that encompasses them all is creating a space where clients can come as they are and be fully themselves. It can be daunting to be in front of a camera, and social media has created a climate that breeds comparison. It can be easy to want to “look” a certain way in photos or to feel like you were never meant to be in front of a camera in the first place. But this just isn’t true! Read more>>
Steve Gallegos | Personal Development Expert, Trainer, Author, International Speaker, Lawyer and Photographer.
“Life begins with a master’s degree in you.” This principle is most important to me because it reflects the essence of our duty on this planet. We are programmed since birth with information about who we are, what we are supposed to be and do, and where we are supposed to go. This programming comes from other people, parents, teachers, family members, friends, public officials, celebrities, the news media, and for everyone born after 2000 — the internet. Read more>>