We had the good fortune of connecting with Autumn Smith and we’ve shared our conversation below.
Hi Autumn, we’d love to hear more about how you thought about starting your own business?
I was a fitness trainer with the Tracy Anderson Method and I looked very fit, but I wasn’t well. I had digestive issues, breakouts and anxiety that plagued me daily. It wasn’t until I ditched processed foods and discovered the healing power of whole foods that I truly felt vibrant. Our businesses, Paleovalley and Wild Pastures, were founded with the goal of inspiring others to find their radiance and to provide the organic whole food products that would make it possible and realistic in our busy, modern world.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I started off as a fitness trainer in Los Angeles working for the wold-famous Tracy Anderson. Despite having an incredibly fit body, my health was in shambles. After ditching processed foods for 30 days, the digestive issues I suffered from for over 10 years were gone. I was so inspired by the transformation that I decided to quit my job as a fitness trainer and go back to school to get a Master’s in Holistic Nutrition. After realizing that most food companies prioritized profit over health, and the fact that there was a gigantic need for high quality organic food options, my husband, his brother and our dear friend, Matthew founded Paleovalley to be the company who never cut corners and always prioritize health over profit. After our son Maverick was born in 2015, we also became acutely aware of the fact that according to the FAPO, we only have 60 years of topsoil left. This meant we might see a day where our son’s generation could no longer grow their own food. We began to notice that some of our farmers and ranchers we worked with in sourcing the beef for our 100% grass fed and finished beef sticks were using regenerative methods that were restoring environmental health. We then founded our second company, Wild Pastures, with the goal of making regeneratively raised animal products accessible to the masses at wholesale prices. What sets us apart is the fact that we are mission based. We did not start our businesses only to make money, but to provide the products we could feed our family, friends, clients and loved ones. If we wouldn’t feed an ingredient to our 5 year old son, Maverick, you will never find it in our products. We are also determined to restore environmental health by supporting regenerative farmers who build topsoil and mitigate (and potentially reverse) climate change. We get out of bed every morning because we know our products help people (and our planet) reclaim health. The road has never been easy, but because we have a creative, passionate and exceptional team and AMAZING customers who let us know how much our products mean to them, we will never quit.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
We love our neighborhood diner, Morning Glory. The tacos at Bar Taco and Teocalli are also out of this world as are the brussels sprouts at Community! We also absolutely LOVE hiking in as many new spots as we possibly can.
Who else deserves some credit and recognition?
My shoutout goes to my husband, Chas Smith, who taught me to never stop looking for answers and to expect more for myself. He is the reason I stopped accepting my health issues and started working towards a better life for myself and others. <3