We had the good fortune of connecting with Chenoa Bottinelli and we’ve shared our conversation below.
Hi Chenoa, every day, we about how much execution matters, but we think ideas matter as well. How did you come up with the idea for your business?
I’ve always loved stationery. My grandmother used to buy me tape and paper for gifts when I was a young child. Last year, I came home one day mad at the office supply store and I joked to my husband that I should just start my own. He agreed but I wasn’t serious at all about it. I thought about it for a few days and decided to do it. It’s been the best decision I’ve made.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I spent many years in retail before taking a job in radio. I’ve been there for 16 years with sales and on-air. It’s taught me a lot about myself and has provided so many local community connections that it’s been easy to market this little business. Without my day job I’m not sure I would understand how to effectively market and position this business.
I started Write It Down in the summer of 2021 after a frustrating trip to the office supply store. I hated combing the internet for my favorite stationery items and really wanted one place that I could find new ones! My husband suggested starting a small stationery business and I just went for it. My grandmothers used to gift me masking tape, pens, and notebooks since I was very young. I have STACKS of notepad, so many notebooks, and more unique and vintage pens than I know what to do with. This was the perfect little business to start and it works well with my day job. The response from everyone has been overwhelming and I love that I can be a resource for others that love stationery as much as I do!
Taking notes and keeping a planner is still very much alive even with our heavy use of technology (I’m no different) I have found that most people use paper and their phones/computers together. Customers tell me all the time they need to “write it down” to remember something.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
We would do a lot of biking and hiking! I love the Kokopelli Trails and spend a lot of time out there on my bike. Coffee and local breweries would be on our lists everyday!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My incredible family and friends that help support me by helping me at markets, taking care of kids, and everything else. There is no way I could do all of this on my own. I have a lot of help in my life and they are a big reason why I’m able to do all this. I am forever grateful for the people in my life!
Facebook: Write It Down
Other: Write it Down is located inside Small Mall on Main at 558 Main Street and Toasted Pixie at 455 Main Street. Both in Grand Junction CO
Amanda Conrads for the professional pics.