We had the good fortune of connecting with Derek Johnson and we’ve shared our conversation below.
Hi Derek, let’s start by talking about what inspires you?
I find inspiration through music, movies, nature, and life experiences. I always enjoy flipping an idea or concept on its head to view things from a different perspective. If I’m planning to experiment with new lighting, prop styling, or know of an upcoming project for a client, I typically head to Pinterest or Behance for a broad search for inspiration which usually never disappoints.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Upon graduating college, I worked as a Photo Assistant, Digital Tech, and Retoucher for a wide range of Photographers in the LA area. I’m a sponge for learning new information and wanted to get my feet into all industries to see what it is that I wanted to focus on. I’ve worked on shoots for automotive brands, food magazines, beauty brands, athletic brands, and truthfully I loved every bit of it. All throughout school we were told how it was vital to specialize in one or two genres of photography. That’s something that never felt authentic to me and something that I would like to break the traditional perspective on. Personally, I love the challenge of different projects because I really enjoy working with people and products, which is broad and can cover drinks/bottles, electronics, jewelry, food, etc. As long as the quality of work doesn’t take a hit when photographing several genres, then I say to embrace it all!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would take them through RiNo to show them the art murals and bounce around some bars and restaurants. Finn’s Manor is a favorite spot of mine for a drink. This town is filled with tons of great places to eat, but most of my favs are in RiNo and LoHi. Depending on the time of the year, probably take them to a Rockies game as I’m a big baseball fan and most of my friends would welcome that idea. Hiking is a must!
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I am grateful to have loving friends and family that support my career and the work that I do. I am a sponge for learning new information so I’m constantly seeking out motivational podcasts and other similar content to feed my brain. This has helped me develop a strong work ethic, mindset, and discipline. It’s vital to create some sort of structure or workflow for your business in order to track your growth. I would emphasize the importance of making lots of small, actionable goals in order to build momentum for yourself rather than making a couple big, daunting goals.
© Derek Johnson Visuals