We had the good fortune of connecting with Georgia Heslop and we’ve shared our conversation below.
Hi Georgia, we’d love to hear more about how you thought about starting your own business?
My thought process behind starting Jo’s Body Shop was to create a brand that was eco-friendly, effective, natural, and accessible in terms of pricing and availability.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
A little about me: I’ve always really enjoyed DIY body care and I also have a B.S. in Biology – so Jo’s Body Shop is the perfect combination of my passions. When I started the shop, it was right after I had come back from a year working abroad. I had come home for the holidays and decided to create a body scrub for a few of my family members as gifts. I designed the packaging and the product and named it “Jo’s Coco + Cocoa Body Scrub”. Little did I know that Jo’s Body Shop was born in my parents kitchen that day (and with a little tweaking, this product came to be what is now our best selling product – Jo’s Body Scrub)! This DIY project lit a spark in me so much so that I decided to invest my last paycheck (about $1,500) into starting Jo’s Body Shop with no experience in business. And in May of 2020 during the middle of the COVID-19 pandemic I launched the Jo’s Body Shop site. I didn’t really know what I was in for, but I was definitely ready for the ride. Now it’s been 10 months since I’ve started my business and I’m working on it full time. Sometimes I’m so busy with orders that I’m on my feet for the most part of 12 hours. Some days I get no sales. But no matter the day, I wouldn’t trade it for anything. Jo’s Body Shop has been such a huge blessing in my life helping to give me purpose and passion during a time where many have struggled to have either. Owning and running my own shop has taught me to have more patience with myself and others, to reach out for help when I need it, and to work really really hard. So if you’re to take anything from my story, please let it be to take the leap (whatever yours may be). In the beginning you may not fully know what you’re doing, but somewhere along the way you’ll learn to fly.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’d say there are definitely a few spots that I’d HAVE to bring my friend: The Noshery (on a Friday) – They have the delicious brioche donuts that are literally the best in town! I’m a big fan of the sprinkle donut! Third Culture Bakery – Love their matcha sparkler and banana mochi donut! Train Ride at Royal Gorge (I’ve never been on the train myself but I’ve seen photos and it’s gorgeous! It could be a new experience for both of us!)
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I want to thank my parents for allowing me to live at home while getting Jo’s Body Shop off the ground!