We had the good fortune of connecting with Jennifer Oursler and we’ve shared our conversation below.

Hi Jennifer, how do you think about risk?

I don’t think anything “great” has been achieved without risk. The people we study, the people we idolize- they were all risk-takers. And even though the scale of the risk seems to change with technology, every time anyone does anything out of their comfort zone they’re taking a risk. 

In the matters of risk and my life, I would say they have been hand in hand for quite some time. I don’t necessarily know when it happened maybe when so many things happen for people- in the teenage years. I was pushing boundaries, and dare we say “attention-seeking”. 

When I moved to Colorado I took on the slogan, “Why Not?”. And, honestly, that blasé attitude has been a big factor in my success thus far. My husband would disagree and say I’m calculated, but the truth is if I get an idea in my head I just take the first step in making it happen. Very often, however, in between the idea and that first step is a lot of second-guessing. But at that point I have already gotten the ball rolling so I have to hold myself accountable. And then I just keep adding on another step. 

Not all of my risks have been worth it. But I proposed to my husband, convinced him to change our first apartment into a spa, and now I have my own store with a growing clientele. I’m pro-risk.

Let’s talk shop? Tell us more about your career, what can you share with our community?

Before starting Fair Skincare, I often found myself frustrated with the beauty industry. Corporations, skincare lines, and representatives were all convinced that their product or service was the best, and my job was to sell as much of it as possible. 

I believe in honest skincare; some may even say “fair skincare”. And I think by giving the clients truthful answers and managing their expectations I am able to build trust. And with that trust comes sales. It’s such a simple shift of mindset, but it changes the entire experience- for the client, and the esthetician.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?

Oh my gosh. So in this entire interview I have not mentioned that I have a 3 year old and an 8 month old. Pile Covid on top of that and I have no idea what’s out there anymore! I actually have a friend in town right now, and I had to ask her if there are any spots she’s been wanting to dine at! We’ll see where she takes me. 

I do always like to take my visitors on some type of hike, however. And they’re all pretty awe-struck whenever we go to Garden of the Gods. As soon as my kiddos get some more muscle on them we’ll go on some real camping trips- “pack it in, pack it out”!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?

Although I have built upon many multiple work and life experiences in order to get here, there are two people who are really holding me up right now. My brother seems to have taken on the role of “biggest cheerleader” recently, along with “website-overhauler”. (Both are equally important.) He doesn’t have an LLC, but maybe this article will convince him otherwise! 

And if it wasn’t obvious already in my other response, my husband is an amazing backbone to my entrepreneurship. We cannot get throughout this interview without recognizing him, and the risk he took in signing on to my own risk-taking life. 

The clients that have stayed with me throughout the years, written reviews, and even recommended me to their family and friends are the heartbeat of this business however.

Website: www.fair-skincare.com

Instagram: @fair_skincare

Image Credits
Bekah Lynn and Hillary Moore

Nominate Someone: ShoutoutColorado is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.