We had the good fortune of connecting with Kira Goff and we’ve shared our conversation below.
Hi Kira, we’d love to hear more about how you thought about starting your own business?
I have always been extremely entrepreneurial minded. From selling full loaves of bread and cookies at my lemonade stands on the side of the road as a child to selling crafts at the farmer’s market as a tween, I’ve always had a bend towards running my own business even from those humble beginnings. I discovered my love for photography in college and knew almost immediately that it would be the perfect career path for me. I knew that getting to make my own hours and pivot as needed throughout my life would be a great fit for me beyond just loving photography itself. It didn’t hurt that the flexibility also came with getting to serve incredible clients in such a meaningful way by capturing all the important moments in their business and family lives!
Alright, so let’s move onto what keeps you busy professionally?
The three services I provide are family photos, wedding photography, and personal brand photography. Personal brand has been the category I’m leaning into most in this season of my life and is the most unique of the three. In an online world where fresh, unique content is king, I have a great passion for helping other creative entrepreneurs, bloggers, and influencers grow their businesses through images. These sessions are geared towards: 🌟 Creative Entrepreneurs 🌟 Bloggers 🌟 Influencers and Online Coaches Basically, if your personality is integral to your brand (or you want it to be) and you need a lot of variety and quantity of images to fill your content calendar and keep your followers engaged – I’M YOUR GIRL! I keep the word “Personal” on the front of Personal Brand because just “brand photos” can mean a lot of different things. My bread & butter is capturing very PERSONAL and personality-filled stories, which is why these are aimed towards small businesses who need to be super impactful online! One person or very small teams are where I thrive – where your audience connects with you as a person for your products or services, rather than working with big corporations for their more generic brand photos. Big difference! I also love how much VARIETY we can get in a single session. I’m not kidding when I say that I have captured 8-10 outfit changes in a full 2 hour session to provide a TON of longevity with the images instead of feeling like you have to spend the time planning for and doing another session the very next month before the images start to feel stale and overused.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would take them to Switchback Coffee (probably both of their locations because they’re my favorite). We’d be sure to drive through Garden of the Gods if they hadn’t been to the area before and probably get breakfast at Nightingale Bread. We’d take a hike at Red Rocks Open Space or take the dogs to the off leash dog part of Palmer Park for a little adventure. Then I’d be sure to take them to Colorado Mountain Brewery for dinner and drinks. Margaritas at Crystal Park Cantina and a meal at Narai Thai would be musts on the itinerary as well. During the days, we’d spend lots of time outside, but also shop through some places like Ivywild, Old Colorado City, and Paris Vintage Market in the Shops at Briargate.
Who else deserves some credit and recognition?
I would like to dedicate my shoutout to my husband, Preston Goff (Creative Director for The Exodus Road, an anti-human trafficking organization). I met Preston just a couple years after I started my photography journey and he has been there for me every step of the way from that point. every time I feel discouraged or like I’m not doing enough, he reminds me how far I’ve come and lifts me up with encouragement. He also shows up very tangibly by helping me at shoots when I need it or being a helpful second opinion on messaging, graphics, and the direction I want to take my business, which is a huge help since I am a solopreneur.
Kira Whitney Photography