We had the good fortune of connecting with Lindsay Sutula and we’ve shared our conversation below.
Hi Lindsay, can you tell us more about your background and the role it’s played in shaping who you are today?
Early in life, I was very serious about playing the saxophone. I thought I was going to be a touring jazz musician. My parents encouraged my practice because the band geeks generally stayed out of trouble a bit more than the soccer players. (My other passion.) Once I started talk about majoring in music in college, my dad got a little less enthusiastic about encouraging me to follow my dream. He thought I would never get a job. The skill I gained through years of playing the saxophone and through hours of practice each day was how to learn. I looked at chord progressions and difficult passages backwards, forwards and inside out. I picked everything apart and would go over it and over it until it was automatic. Today, it’s natural for me to look at challenges from a lot of different angles. To test, to adjust, to slow down and study problems and challenges so you can go fast.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Top Fox Marketing is a results-driven marketing agency that takes a no-nonsense approach to get to the heart of each of our client’s unique needs and builds a custom strategy that helps them meet their goals. Our experienced in-house account team builds the plan and pulls together the right creative talent to deliver stellar results. I’m extremely proud of two things – my team and our clients. Team: I’ve spent years identifying needs, finding the right people, (or training the right people), learning from others and building systems and processes that really do help our clients. Clients: many of our clients have been with us for years, becoming friends, referring us to others. They are the reason I get up in the morning… and sometimes the reason I’m up all night. Our path here was simple, but not easy, and we are still growing all the time. Just recently, I joked with one of our developers — don’t you wish you could just stop having, “good learning experiences” once in a while? I’d like to think that we’ve made every mistake in the book, but I’m sure there’s more books of mistakes out there waiting for us. As a team, Top Fox is (relatively) fear-less, scrappy, and nimble… we celebrate our successes and learn from our misses. We continually strive to deliver value for our clients and our community.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Wow, that’s a good question! Here’s what we would do: The first day we would start off with a hike at Chautauqua Park followed by brunch on the patio at the Chautauqua Dining Hall. Then, we’d spend the afternoon shopping on the Pearl Street Mall. To get out of Boulder, we’d drive east to the 789-acre Wild Animal Sanctuary in Keenesburg to check out all the wild animals from the walkway above their spacious enclosures. We’d finish the day in Boulder with drinks and dinner at the Roadhouse Boulder Depot. (Best burgers!!) If my friend has kids, we would check out the Get Air Trampoline Park in Longmont, Elitch Gardens, or Water World (depending on the season). For a day in Denver, I would go for a run on the Cherry Creek Bike Trail followed by the Milk Market Food hall for lunch and a visit to a museum in the afternoon and happy hour at Avanti. Tired from all the exploring, we might hit the Boulder farmers market and the spa at the St. Julien for a relaxing day, then grab cheese from LeFrigo for snacking in the evening.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Cindy Carrillo, my friendtor (friend / mentor) deserves a lot of recognition for the success of Top Fox Marketing. She’s always been there to lend an ear, be my sounding board, give advice, let me vent, get drinks and go dancing. My life and work is much more awesome with her in it. My husband Jason Sutula deserves the credit. Years ago, when I was between jobs, he was the one that pointed out that I’ve always wanted to “do my own thing.” He suggested that it was as good a time as any and told me I should go for it. And he’s basically been saying some version of “go for it” almost every day since.