We had the good fortune of connecting with Nick Cavuoto and we’ve shared our conversation below.
Hi Nick, is there something that you feel is most responsible for your success?
There are a lot of things I care deeply about. Gratitude, positivity, integrity, kindness… But, if I had to pick one, it’s empathy. Empathy is everything. And it’s my superpower. It’s the trait I’m obsessed with. Human behavior psychology is the actual secret I owe all of my success to in businesses. Most people care about themselves more than their customers, vendors, employees… and I get it. Your needs and your family are so important. But if I had one wish, it would be more people elevating empathy as not only a powerful and noble human trait––but as the #1 business advantage someone can hold in business. The legacy awards are massive. Deeper connection, more leverage and instant trust with your audience/customers.
Let’s talk shop? Tell us more about your career, what can you share with our community?
In 1992, I had a near death experience that changed my life. I nearly drowned in a pool. Fighting for your life at 5 years old shifts your DNA into something really… different. Perseverance has always come naturally to me–albeit from a source of trauma, with new meaning. It’s at a scale most people struggle to comprehend. “Never giving up” is embedded in my bones–-it’s not an etherial idea. It’s extremely practical and something I attribute my success to often. Before working with Fortune 500 brands, startups, and becoming a serial entrepreneur, I was a pastor (spiritual teacher). Plot twist! 🙂 I somewhat did life in reverse–I started my career in my early 20’s by serving others first, at a non-profit, making $23,000/yr. I failed out of college twice (I did end up finishing at 26–never give up!) and defaulted to “service” of others without many options to pick from. It seems many people ascend to a point of non-monetary contribution later on in life–like a philanthropist–but I felt called (compelled) to actually start there. My training in Transformational leadership for 7 years allowed me to develop a keen understanding of how people function and what their core aspirations and desires are in life. It became quite the unfair advantage for marketing. Upon my exit from ministry, I became the secret weapon behind highly funded startups, venture-capitalist backed firms, and noteworthy Fortune 500 brands. Within just 2 years, I was running my first of 3 multi-million dollar ventures. There have been many challenges along the way too, it’s not just the highlight reel of success. My mother was diagnosed with cancer (she is now a healthy surviver!) while I was building my first business, failing out of college twice–questioning “am I good enough”–then being denied entry to elite programs and circles of influence. I had a horrible seperation with a business partner who was my best friend of 25 years, I had my entire customer list and intellectual property stolen by an employee, I went $200,000 in personal debt funding my first company (…and I never had debt in my life), I’ve gotten my card declined at a diner, with a client due to insufficient funds. I lost over $1M in TWO DAYS when COVID-19 hit in March of 2020… completely decimated by the pandemic. The list of “failures” go on. But really, they are life’s most powerful lessons. To always believe the best in yourself. To always seek pathways of generosity. To always be of service. To always maintain personal integrity in the face of great trial. To remain excited in the storm, to be grateful for the small wins. And lastly, to remember “this too shall pass”–all the good, all the bad. Most couldn’t take the punches I’ve taken. Perspective has been everything for me.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’m a heartfelt guy who enjoys deep conversations, simple experiences, and the sharing of important ideas and relationships. I would take them immediately from the airport to Los Dos Potrillos for a bite to eat and a giant margarita. I don’t drink, so he could have two. 😉 2.) Quick stop with Dr. Rob Anderson of Vitality Chiropractic in Highlands Ranch–He’s one of the best chiropractors in the country right here in our backyard––and an integral part of our family health. A relieving adjustment after a long flight from Cleveland, OH … well, that would be a must. 3.) I’d then take them to the top of the hill in our neighborhood w/ 50+ miles of views–quite the “selah” moment… I love a first-timers view of the mountains making us feel “small” and creation “big”. 4.) Early morning walks on our neighborhood trails w/ the sunrise. 5.) Lots of family time. I’m a husband & father of 3 (#4 is on the way!) so Beaver Creek, especially if it was during the holidays. Dillon and Breck too. The troll is Breck is always a winner. 6.) Garden of the Gods, if we had time––that’s always epic. 7.) Season experiences, botanical gardens. 8.) Rockies game and 1UP arcade for some nostalgic fun. 9.) Pony up, my favorite spot downtown.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Val Brown, hands down. She’s an Emmy-Award Winning Producer from San Diego, CA with 35+ years of accomplishments in the media industry. She’s been a mentor, friend, and ally in the development and maturity of Tenure Brands creating a sterling reputation for us––and I’m incredibly grateful to have her in my corner.