We had the good fortune of connecting with Tom Murphy and we’ve shared our conversation below.
Hi Tom, can you walk us through the thought-process of starting your business?
TRUST Beauty started as a Colorado-based beauty brand that my wife Kelly and I founded in 2016, to leverage my experience in the skincare and wellness industry. As our product line, customer base and team grew, we received more and more requests for products to support active aging. That’s when we realized we had a bigger mission, to develop functionally superior products that would allow our customers to keep living their best lives. Our customers wanted to stay active, despite the everyday aches and pain that came with their recreational activities and sports. We put our heart and soul into the next frontier, renaming our company TRUST Biologic™ in 2020.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
“Biologics” by definition can encompass a wide range of products made from natural sources found in living things. As Colorado was one of the first states to legalize CBD, our state became a national hotbed of activity for CBD research and development. Due to Colorado’s geographic location in the center of the country, we also became a popular hub for shipping and distribution. TRUST Biologic headquarters are based in scenic Golden, Colorado today.
What we learned as a start-up in the CBD/CBG space was that we had to choose a lane. That’s when we narrowed our focus to one of the fastest growing sports in the U.S.: pickleball. Pickleball players across the country consider our Pain Relief Gel roller a must-have, as it provides the effectiveness of CBD (500 mg) and CBG (10 mg) optimized with specific traditional medicinal herbs chosen to target muscle and joint inflammation, improve circulation, remove toxins and more. What’s more,. avid pickleball players play daily and compete in tournament days that can last over nine hours, necessitating the need for quick recovery and relief. But the 5 star reviews independently left by our loyal customers share the results best!
Who else deserves some credit and recognition?
Jeffrey Johnson is President of Trust Biologic. We’ve been friends since college, and he has been integral in the success of our new branding rollout and entry into the marketplace.
Twitter: Lee @TRUSTBiologic
Photo is the property of TRUST Biologic