We had the good fortune of connecting with Yesenia Vizcaya and we’ve shared our conversation below.
Hi Yesenia, is there a quote or affirmation that’s meaningful to you?
About 5 years ago, I found a book called “The Go Giver” which is a story of a young man who has this hungry desire to be successful. After reading the first chapter, I was hooked and read the book from front to back in 2 hours. The book focuses on the idea that once you change your focus from getting to giving, you are bound to receive an abundance of payouts. The book then highlights five laws of success, one of them being “Your true worth is determined by how much more you give in value than you take in payment”. This law of success has stuck with me over the years and has changed my perception of how I run my business. One thing I’ve noticed a lot when talking to other business owners is that they focus too much on the income side of things really early and they don’t realize that money is just an exchange of value. If you can show up week after week and generate stuff that is useful, then the money will come. You just need to stay consistent.
What should our readers know about your business?
Dubstep FBI is an EDM Publication that was launched in January 2020 and serves to help up and coming artists reach their supporters. We publish mixes, podcast interviews, blog write-ups, premieres, and create a positive community where everyone feels valued. You don’t ever realize what it takes to run a business, until you’re actually doing it. My business partner and I meet every Wednesday and look over our social media growth, partnerships, and brainstorm ways that we can continue to grow. Our Friday nights are spent at our places writing on the whiteboard all night, creating new content, developing new partnerships, and editing podcast episodes. Running this business while working a full time job has it’s challenges, of course, but the biggest lesson I’ve ever learned is to shift your circle of influence. Who you associate with, is who you become. I am more than blessed to have a business partner who works hard and holds me accountable, and also loves to travel the world and go to music festivals.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
This is quite a broad question because it all depends on the season! Let’s just imagine that my best friend is visiting in the summer – here is the itinerary I would put together:
Day 1: I’d take her one of my favorite brunch spots in Downtown Denver called Tupelo Honey. We’d order bottomless mimosas and indulge the mouth-watering chicken and waffles platter. Next, we would explore 16th street mall and maybe even Meow Wolf (if there are tickets available).
Day 2: We’ll explore RiNo Art District and check out some of the breweries. First Draft (Self-Pour bar), Our Mutual Brewing, and Ratio Beerworks to name a few. We’d grab appetizers and more drinks at The Woods restaurant which is on the top floor of the Source Hotel. Then we’d grab an early dinner at Osaka Ramen and hit up a red rocks show or any concerts in the area.
Day 3 – 6: We’ve been drinking quite a bit so now it’s time to get outdoors. We’d take a roadtrip to Telluride, my favorite mountain EVER! If my best friend is brave enough, we’d hike the via ferrata. There is one stretch where you’re suspended on a small iron foothold by a harness at 500 feet in the air so it’s not ideal for anyone who has a fear of heights. The views are spectacular though! Next, we’d take the gondola over to the mountain village and have a celebratory drink at one of the bars. In the following days, we can hit up the Ouray, the Orvis Hot Springs, the Blue Lakes Trailhead, take an ATV tour, and so much more.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I have a couple of shoutouts I want to give out:
First, I’d love to give a big shoutout to my business partner, my best friend, and my travel partner, Christina Vessa. We started off as travel partners going to music festivals around the world and hitting up all of the EDM shows in Denver. But it wasn’t up until she came to me with an idea that would eventually turn into Dubstep FBI. Christina is one of the most creative, patient, and thoughtful people I know and Dubstep FBI would not be where it is if it weren’t for her dedication to this brand and community.
Next, I want to give a special shoutout to my best friend and other business partner for our consulting business, Joe Rath. From late night work sessions to merchandise fulfillments, Joe has been very supportive from the get go and is always looking for ways to contribute. I not only get to share my personal ups and downs with Joe, but my professional ups and downs as well, and he is always there to listen and help.