We had the good fortune of connecting with Jessica Olma and we’ve shared our conversation below.
Hi Jessica, what’s the most important lesson your business/career has taught you?
When I first started my business, I was just trying to create a way to make money using a natural ability. I wanted to enjoy what I do and have the flexibility to work my own hours to suit my lifestyle. In the back of my mind, I intended the business to grow, but never really verbalized my goals. In fact, I was two years in before I wrote a business plan. I only had myself to rely on for new ideas, making difficult decisions, and getting the job done. I realized things could have gone a lot faster and easier if I’d known where to go for mentorship and support. The most valuable lesson my business has taught me is how important my relationships with other women business owners is for my continued motivation and inspiration. I am constantly reminded that everyone has goals and that they come with challenges. Knowing that people have walked a similar path and are willing to share what they learn helps me in so many ways. I can also return that favor to those who are starting to build a business, especially those who want guidance about a writing career. When I contract other writers, I offer tools to advance their skills and knowledge – things I wish others had taken the time to show me. I surround myself with people I respect and view as successful. They get out of bed every day and complete the next task to move forward. They accept mistakes are made and keep going. They ride the rollercoaster of emotions, learn to recognize weaknesses, and educate themselves to add to their strengths. I enjoy spending time with those who are happiest when they are giving to others because they understand it always returns to them tenfold. People who have faced adversity in their businesses and found a way to move past it are some of the most insightful people I’ve ever meet. The lessons of mentorship and support from like-minded colleagues have resulted in greater success in my business activities, increased my confidence, and given me a clearer vision of short-term and long-term goals. My life is full. It spills over to my family and friends. My business and personal lives are certainly not perfect, but I accept that instead of resisting it. I am never alone in what I am feeling or experiencing, which takes away the edge of any pain or fear about the future. That means I am always poised for new growth!
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I created Scribe Syndicate around a coffee table with the help of a friend who planted the idea in my head – you like to write, be a writer! – and my daughter, whose graphic design degree resulted in a logo and website. The logo contains the feathered foot of the messenger god, Hermes, inside a location symbol to show customers will easily find your message online. I printed business cards, attended network events daily, and built a work portfolio that reflected my experience. I still network, meet new people, and get referrals regularly. You can view my work by visiting live client websites that beautifully showcase my copywriting in multiple ways. Editing work is most often seen in business-related books clients publish to share their expertise or technical proposals. Go to the bottom of the Scribe Syndicate About page and click on Published Work. http://scribesyndicate.com/wp-content/uploads/2019/12/Scribe-Syndicate-Published-Articles-links.edited-12.12.pdf The name Scribe Syndicate implied I would not always be the only one to provide writing and editing services to my clients. Over time, I’ve grown into the name and vision I had for my business. It was not easy. Improving my craft was one thing, but learning the basics of business operations is another. Having a bookkeeper was critical to interpreting financial progress. As I grew, I had to learn to delegate and outsource effectively. Money was tight until I applied for a business loan, improved processes, and mastered handing off specific projects so I could focus on others. When things get hard, I look to my coach and other business owners for emotional support. Over time, I discovered I really don’t need much to be content as long as I have a sense of accomplishment. I want people to know that everyone’s path in life and business is different, and you have to be strong to know what works best for you. Look for advice from those you admire and ignore those that don’t get it. We are all entitled to our opinions, but some are more relevant to our unique situation than others. Get to know yourself better. You’ll understand why you sometimes fall down and forgive yourself faster so you can move on.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
When friends and family visit, there are plenty of things to do and places to go in the Denver area. I have too many favorites. When the weather is nice, it’s wonderful to hang out in Boulder to hike, and nearby Idaho Springs to shop and eat. Everyone should visit the Red Rocks Amphitheater and museum to marvel at the landscape, find souvenirs, and then stop in Morrison to have lunch. Estes Park is another fabulous place to see elk wandering in town, then hike or snowshoe in the Rocky Mountain National Park. Wildlife is everywhere, and you’ll have tons of photos to brag about. Some of the best consignment shops are in downtown Denver, and I recommend visiting the Botanical Gardens, too, especially at Christmas. I’ve taken fish-loving friends to the Aquarium to have lunch in the restaurant displaying one of the biggest fish tanks I’ve ever seen. St. Elmo’s ghost town has a population of 3 and many smaller residents to feed at the Chipmunk Crossing near the General Store. Further south, I’ve taken friends and family to the Garden of the Gods, a pretty famous tourist trap, and the Painted Mines that are lesser-known but equally amazing as you hike down rather than up. Everything I mentioned would take more than a week to see since you would be traveling miles up and down the front range to get to each one.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to shout out to my support team – Rockin’ Women in Business, 14 friends who willingly share their skills to navigate business and personal challenges. Tears and smiles are always welcome. We recently read, “Everything is Figureoutable, by Marie Forleo, and are currently working on Finish, by Jon Acuff. Being well-read is important to gain insight into ourselves and the world around us. It’s the best way to learn something new and discover tools and resources that are already out there, so we don’t have to waste time reinventing the wheel.