We had the good fortune of connecting with Miriam Montes Lievano and we’ve shared our conversation below.
Hi Miriam, can you walk us through the thought-process of starting your business?
My thought process in starting my own business was simply to become independent. It started after attending a Young Living National Conference in Chicago. It was a huge room full of woman from all over the world eager to become independent and have more flexibility in their lives not just for themselves but for their families. I was sold from the moment I heard the first 3 keynote speakers. Financial Freedom, Generational Wealth, and a Legacy if you just allow fear to go out the window. I knew then I wanted to find my way to becoming an Entrepreneur and becoming the CEO of my life. Not only do I want to be in control of my time, but I also have a passion for helping people. Through my love of Young Living and their products I began helping other moms connect and find healthier alternatives to a less toxic lifestyle. Every time I found myself talking to my clients at the insurance office, I found myself being able to attract sales and make a difference. As I compared selling insurance to selling non-toxic products, I started to see the bigger picture. After working for agents of various companies and realizing the lack of education behind Life insurance I realized I wanted to be an advocate for it and spread the word like wildfire about the importance behind Life insurance. I am on a mission to make sure the new generations get the same knowledge our grandparents and great grandparents had in America. Which is a trusted advisor to help guide them through life and how to prepare for it. Having lost loved ones and seeing the after math of what can happen to those that were not covered and the additional lose families sustain even after the loss of a loved one is the additional heart ache I hope to prevent. It is important to me to break culture stigmas and offer the same education to all walks of life so that that all families can have financial protection and learn how to create generational wealth. People of money have always trusted financial advisors to help them and I believe everyone in all income classes should have the same opportunity.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I got where I am today by surrounding myself with people that are also looking to grow and build their own business. There is something powerful about attending conferences that are meant to inspire you and teach you how to start building and creating your vision, while showing you how to act. If it were not for all the people that I have met through those experiences I do not think I would have ever thought it possible that I can have my own business. It was not easy, and the recent challenges with the pandemic put things into perspective even more. People all over our country are losing their jobs and now more than ever people are taking a chance on themselves and realizing that having more than one stream of income is a necessity. It also showed the world that now more than ever life is hanging in the balance, helping solidify the importance in educating the community on the importance of financial protection. It was now or never! Through starting this journey, I have had the opportunity to bring peace of mind to individuals and families and more importantly helping them understand that Life insurance is much more than just a final expense policy. I learned that 90% of individuals are not insured simply because they have not been asked of informed. That is a statistic I hope to break along with the idea that Life insurance should be at the bottom of the list when it comes to what we consider a priority. One of my biggest challenges has been to break cultural stigmas or beliefs. For example, in the Hispanic culture raising money by making tamales or selling food is a common way to cover the funeral expenses for a loved one. GoFundMe’s go up daily helping families not only cover funeral expenses but also for donations in covering health issues. When Life insurance policies can also offer them coverage for unforeseen injuries or illness. Its challenging at times to have clients see the bigger picture and look further down the road in the family and financial planning. But with education I have been able to help them make the best decision for their lifestyle and their family. I want my brand to stand for trust and integrity.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
First on the to do list when my best friend arrives for a weeklong stay would be a little road trip to Southern Colorado where our first stop would be the Joyful Journey Hot Springs in Moffat. We not only can enjoy the warm waters but also bask in the view. Followed by a trip to Red Rocks for some outdoor hiking and amazing views. A live concert in Red Rocks is an amphitheater on everyone is to do list. As for delicious food and something you must try, nothing like little unique holes in the wall or out of the box places. One is Peace, Love and Little Donuts in Fort Collins, not only are they delicious they are mini!!! Being from Northern Colorado I would also take her for a tour of Estes Park and a drive up to the Stanley Hotel for a Ghost tour.
Who else deserves some credit and recognition?
I definitely have to give a shout out to a few special people in my life that have significantly impacted my journey and my life as I make the transition to opening my business. Jodi Williams my dear friend, if it weren’t for you I would of never seen the life of an entrepreneur and the power behind a community of support. Thanks for taking me to Chicago it forever changed me. My husband Luis who always and forever gives me the confidence to not just dream big but make those dreams come true and take risks. Thank you for always allowing me the freedom to always follow my heart. And also to my dear friend Angela Garcia that invited me relentlessly to attend her new conference, I went to show support and walked away realizing all the self love and work that needed to be done to work towards my dream to have my own business. That forever started the shift to align things for me as it was the first time I vocalized wanting to have my own agency one day… here we are a year later and you continue to open new doors for me without even knowing it. You are a my mentor and an amazing example of an entrepreneur momma that hustles for her passion. Last but not least I thank my kiddos and family for always being loving, patient and supportive even when I am less present.