Risk is the most common topic that comes up in our conversations with entrepreneurs and so each week we ask entrepreneurs to talk to us on the record about how they think about risk.

Sarah Krivel | Organizational Effectiveness Expert

I consider myself a risk mitigator, evaluating situations thoroughly and intentionally before proceeding. Not one to sit still or sit back unfulfilled even if it’s safe and easy, but rather one to take calculated risks that move me toward greater satisfaction, integration and impact. I have historically been quite slow to take risks, and this is changing for me as a result of: 1. Being on a development journey to cultivate aspects of myself that have previously been underdeveloped. Along the way, I found Somatics, which has been a game changer for me in increasing my body-emotions-mind connection, allowing me to expand from processing in my head with data and facts alone, to increase my connection to and trust in my intuition and my felt sense as additional ways of “knowing.” 2. Implementing a practice that was suggested to me by the wonderful and talented Renelle Darr, a colleague and friend of mine. Read more>>

Nicole Mattson | Business Owner & Graphic Designer

I always used to try to avoid. I saw it as this terrifying unknown and as a result of my aversion to any kind of risk (emotional, physical, creative, financial), I allowed my anxiety to control me. My fear of doing anything less than perfect stopped me from trying new things, and I felt so disconnected from my ideal life and the present moment in general. I finally reached a breaking point where I became so stagnant that I realized something needed to change. That’s when I first heard the phrase, “Life begins at the end of your comfort zone.” And it completely changed the way that I saw myself and interacted with the world around me. Rather than running away from discomfort or the unknown, I started leaning in. I consciously decided to stop playing small (with quite a bit of internal resistance, I’ll admit) and began to see risk as the key component to connection, growth, and a life full of learning. Yes, risk is scary. It’s uncomfortable and vulnerable. Read more>>

Clare Anderson | Interior Designer

I grew up in Baltimore, MD in a pretty traditional setting. Private school, every single team sport imaginable, and family dinners every night. While I did grow up in a privileged environment for the most part, I have incredibly interesting and progressive parents. My dad has spent the better part of his life in academia and my mom was in book publishing. Both of them are wildly independent people and that is something they passed on to me. My mom always told me “you’ll never know until you try.” Which is why they pushed me to travel and do hard things all my life. I was never a very good student (or so I was told); always needing Ritalin for my ADHD and before and after school help to have better grades. The threat of being kicked out of such a great school was always on the horizon so I was constantly pushing myself to be better and o achieve more. I definitely taught myself to be driven and to constantly see what else I was capable and made of. Read more>>

Charlotte Bassin | World Map Artist

There is one character trait inherent to being a traveler and to being an artist – a willingness to take risks. Not just a willingness, but a passion, a calling. It’s the reason I spent a decade exploring the world before getting married and having children and the reason I am an artist now. Risk taking to me is driven by a fear of living a boring life. It’s a desire to live an extraordinary life, because the way I see it, we have just one life to live… better make the most of it. In my younger years I traveled solo, a girl and her backpack. I jumped out of planes and off bridges (tethered by a bungee cord); learned to scuba dive; trekked to where I could see the peak of Mt. Everest; slept under a blanket of stars in the Sahara; showed up in India on 9/11 with $500 in my pocket, no return ticket home and a desire to help humanity. I met my husband (on a plane). Read more>>

Gus Cantavero | Filmmaker & Photographer

There’s an enormous amount of risk in my business. Even taking a job means that I’m unavailable for another, potentially higher paying job which has happened. The decision to buy (very expensive) equipment means I’m betting on my own success instead of renting equipment which is a higher payment over time if I keep working. I am busy enough where I can afford to have extra equipment I only use once in a while. Being able to do a job quickly and efficiently on short turnarounds make a big difference to clients. Sometimes making a rental list is quite stressful because there’s so many unexpected things that can pop up. So, I’ve made the decision to carry all that overhead in order to provide a more thorough service to my clients. There’s also the risk of enjoying sports or working on my house, or traveling for fun. I can get injured or sick and it means disappointing clients, turning down work and lost wages. Read more>>

Janice Stevens | Professional Photographer

Risk is something I’ve always viewed as ever present, just a part of life and not necessarily something to shy away from. My whole adult life I’ve been willing to take the risk to step into the unknown, to do something scary, to face a challenge head on. This willingness to take risks took me to Turkey as an exchange student when I was 18, it led to a career change in men late 20’s and made moving half-way around the world for a job a possibility. All of these things and more have impacted not just my life, but also my perspective in very positive ways. In my career today, I still am willing to take that step and be scared and face the next challenge. I believe it has been an integral part of my business’s growth and will continue to take me and my business to new and even unimaginable heights. I look forward to every adventure. Read more>>

Chelsi Katz | Content Creator, Blogger & Entrepreneur

I wouldn’t be at this point in my life or career if I hadn’t sold everything and moved across the country to Colorado. We’ve been taught our whole lives to play it safe and plan for the future, but we aren’t guaranteed the future or even tomorrow. Planning ahead is extremely important, but you have to act NOW. You can’t keep “waiting for the right time” because the time will never be “right”. Everyone starts out not knowing what they’re doing. NOT taking a risk is actually more detrimental than going for it. I put out my website 6 months later than planned because I wanted to get every little detail right – and missed out over over 6 months revenue because of it. Fighting perfectionism and the “just one more thing” urge is a constant battle that I don’t always win. We fear rejection and our minds will make up obstacles to keep us from the starting point in order to “save” ourselves from failure. My new motto is “do the thing”. Just. DO. THE. THING. I promise it’ll be worth it. Read more>>

Jen Jorgenson | PGA Producer. Actor. Singer. Dancer. All Around Talent.

Whether the risk was worth the effort or not, I believe that there is always a lesson to be learned. Risks are terrifying, hard, scary and real-but also SO worth the reward or lesson. I am a true believer on your outlook: if you took a risk and you failed, it is only your mindset that limits your belief in failure. Why not look at is as a lesson and learn from that experience? Good or bad your lesson is an experience. In college, I took it upon myself to take as many risks in my studies, art and steps towards my desired career. At times, some risks didn’t play out to my intention (and some still haunt me from time to time) -however, the lessons that I have learned have helped shape me to who I am today. I also look back at those moments and feel hella proud of myself for taking risks, instead of playing safe and staying in the sidelines. I am also a big believer in saying “yes!” There have been several times in my career where I felt that I might be under qualified. Read more>>

Brittanny DeRaffele | Jeweler & Metalsmith

I went to school for Fashion Design and Merchandising with a minor in Metalsmithing and have always known I wanted to be a designer full time. After college I decided that until I was ready to jump into being a business owner and maker full time, I would continue my work in the restaurant industry and there came I time that I realized if I didn’t risk it all and make the leap, I might never do it. Had I not, I wouldn’t be where I am today. As a full time jeweler and business owner now for 5 years, I realize that taking a huge risk to bet on myself was the best decision I could have made. Months of pinching every penny, praying I would get a sale so I could reinvest that money to buy more materials, searching for every market opportunity to get myself out there – all of these stages when I first started were stepping stones to building my business the hard way. I was able to totally bootstrap my venture and work my to now having a studio space and showroom. Grateful for every step and terrifying risk that got me here. Read more>>

Courtney Greth | Licensed Massage Therapist & Reiki Practitioner

One of my mentors from afar, Dr. Brene Brown, defines vulnerability as “uncertainty, risk, and emotional exposure.” With life and career, I’ve learned how taking risks is not only extremely important; the act of taking risks is a necessary part of the human experience so we can learn, expand, and love more fully, authentically, and wholeheartedly. Taking risks brings us back to ourselves and our true essence. From making the decision to leave a 6-year long relationship that was no longer feeling 100% right, to taking the leap to move from the northeast to Colorado for massage therapy school in 2016, I wouldn’t be who I am today without taking chances. Making big changes sure can be uncomfy. At the same time, it sure is beautiful to discover what’s on the other side of taking action on important things in your life. Taking risks has intentionally and serendipitously led to me new friendships, new love, new opportunities to help others, and new levels of appreciation for life. Read more>>

Brittany Redding | Photographer

When I was younger I wasn’t afraid of taking risks, but I did follow what was expected of me. I took film photography classes in high school and when I told my photography teacher that I wanted to study photography in college, she told me she didn’t see me doing that. My young, naive brain was like ok, my photo teacher doesn’t think I should study that so I’ll do what other people see me doing. I don’t know if she thought my photography was complete crap in high school or if she thought a career as a photographer was hard to attain. I don’t know, but I listened. She said she saw me becoming a teacher for little kids. I loved kids, but never really thought about teaching. I went to school to study elementary education with a minor in studio art. My last semester student teaching I enjoyed being in a classroom working with kids, but I knew that it wasn’t what I really wanted to do. At that point, I didn’t really know. I thought I wanted to be a photographer but my teacher didn’t see me doing that, so it felt off the table for me. Read more>>

Jessica Nelson | Owner and Principal, Persist Publicity

I think everyone would agree starting your own business involves some amount of risk. My decision to launch Persist Publicity came right in the middle of a pandemic, so that risk was amplified. I realize that being able to take a risk – at least this type – is a privilege. I had some savings, a working husband, and even some recent unemployment benefits as a safety net. Not everyone has the ability to take big risks, especially in times of uncertainty, and that’s important to recognize. Risk-taking has gotten me through some important decisions in my life and led me to where I am and who I’ve become today. It was a risk to switch from my business major (after already obtaining an associate degree in the field) to journalism. It was a risk to move from my home of Upstate New York to Denver, a city I had visited once, for a new job (and a boy – of course! – now my loving husband). Read more>>

Dr. Hillary Martin | Naturopathic Doctor, Mother & Kindness Enthusiast

Risk taking has always been a challenge for me. Being an introverted extrovert I never have really wanted to stand out from the crowd. That being said choosing a career that is considered an alternative to the mainstream has opened me up to world of taking risks! Starting my medical practice from the ground up as a sole proprietor and embarking on a career as a one woman show has been empowering. I have learned to jump in with both feet out of my comfort zone. To trust my instinct, develop strong intuition, ask for help, and last but not least lead from my heart. If you take risks and move forward from deep in your heart the end result will be what it is and you will have a great time along the way. I am now surrounded by a team of like minded women who are colleagues, business partners and dear friends in a collective called Naturopathic Womens Wellness. Read more>>

Saralyn Ward | Author, Entrepreneur, On-Air Talent. Founder of The Mama Sagas.

When I first moved to Colorado from New York in 2008, my mom gave me a gift. It was a plaque that read, “It’s risky to go out on a limb, but that is where the fruit is.” I put it in my bathroom so it was the first thing I saw in the morning, and the last thing I saw before going to bed. That phrase has met me every day, through all of the most important moments of my life: from auditions to starting new jobs, from giving birth to speaking my truth. Every moment worth living carries with it some degree of risk – whether physical, emotional, social, or professional. Getting comfortable with risk, while learning to mitigate it, is key. Not much good comes from sitting back in what’s comfortable. To grow, we must take risks. Once you learn to accept discomfort, you set your potential free. And once you move through it, you see what you’re truly capable of. This process builds confidence, so that you can meet the next risk or the next challenge head on. It’s the cycle of growth. Without risk, there is no reward. Read more>>

Avie Rosacci | Seasoning Blend & Recipe Creator – A Butcher’s Daughter – Master Nutritionist

Many people call me impulsive, but impulsivity does lead to new experiences. Sometimes if you think too much about something, you can simply talk yourself out of it. Some of my biggest successes and joys can be considered impulsive to most. They say impulsive behavior is also a symptom of ADHD, which some believe I have, but I embrace my ism’s and use my brain and balance my risk factors, but am not afraid to take risk. What does impulsive mean to me? If I see something that is scary and exciting, that is impulsive. I don’t jump off cliffs or try to outrun a train, but I did learn to scuba dive on a whim while on a trip to Cozumel. I simply signed up while shaking for a discover scuba class. I was terrified before and after, I even panicked and failed my first test in the ocean. Now I am more calm at 100 feet below the surface of the ocean than I am anywhere on land. Read more>>

Megan Sweeney | Filmmaker & Video Editor

Without taking risk, nothing will happen. It’s also fun! For me it starts with questioning things. Do I have to do it this way? Can I try to go here even though no one else is? Why not? Taking risk can even start with something small. Some examples of me taking risks in life include when I moved across the country alone to Los Angeles for college. Although a lot of people make moves like that, so to some that’s not a huge risk. I’ve started my own business, twice. Today, I create videos under Big Heart Film. After filming so many entrepreneurs whose lives are in a way defined by the risk they take to do something they love, how can I not be inspired by that. Sometimes the fear of failure is so strong that taking a risk doesn’t feel worth it. I wouldn’t describe myself as a huge risk taker but I’m trying and pushing myself more each year. As long as the risk-benefit ratio makes sense, like you’re not risking something you just can not lose than why not try. Sometimes it’s just about convincing yourself enough that you are brave. Read more>>

Patti Smith | Founder/Executive Director Living Her Legacy Nonprofit, R.N., Wife, Mother, Grandmother, Friend, Sister

Successful entrepreneurship involves taking risks. If you don’t embrace risk-taking, you may want to rethink being a business owner. Taking risks, however, does not mean going into business blindly and then expecting great results. Taking risks in entrepreneurship involves careful planning and hard work.” To be get something started as pursuing your dream is risk-taking. You don’t know if it will work or even be successful. My life has been filled with risk taking: During college I spent one month in Europe, by myself, traveling to visit a friend; After college, I traveled for six weeks in Mexico with a girlfriend; I joined the military for retirement benefits and ended up in Saudi Arabia. I moved to Colorado to help my brother relocate after being in the army; I took a wilderness preparedness class after moving to Colorado and had to spend 24 hours alone in mountains to pass my class. Read more>>

Kristy Greenwood Bortz | Baker / Business Owner

I know, or at least I think that I know, that typically a participant in SHOUT picks a question that they are “good at”. But for some reason I feel that this question about risk, something I am really NOT good at, is the question I should address. I grew up thinking that I had to be perfect in order to be loved (typical Virgo) so taking risk was not a part of my MO. If a person takes risk and then fails, well, then clearly that person is not perfect and the shame of it was just not something that I was ever comfortable with. That was, and probably still is, to a degree, my thought process. But part of what drove me to open my own business was to make people realize that they are amazing, exactly as they are. That life is amazing, that we are all doing the best that we can and what we do and who we are is AMAZING. So, those two ideas – the first one: trying to be perfect, which is confining and doesn’t allow for many risks. Read more>>

Stephen Jaye | Product Leader, Podcaster, Blogger and Adventurer|

To get to where we want to go in life involves some form of risk taking, however it needs to be both balanced and smart. It’s comforting to avoid all risks and it is fairly easy to decide to suddenly start taking every risk possible. We need a balance and need to be smart about it. Also, every individual has a natural level of risk tolerance. I’ve heard plenty of examples of people who are naturally averse to risk, but still found a way to develop a successful enterprise. That being said, I do think our culture, in this current phase, naturally defaults to a low-risk state. Let’s say there is a scale from 0 to 100, where 0 is taking absolutely no risk at all… ever, and 100 is taking crazy risks at all times. If there is an optimal position of 50 in this scale, our current societal structure, expected behavior, etc. defaults to something like 25 or 30. I consider this whenever I hear about prevailing wisdom or common advice on anything from careers, investing or how to organize our days and social calendars. Read more>>

Kelsey Gruber | Artist, Student, & part-time BBQ Slinger

Most everything I do in my current artistic practice is a risk – I’m at a point as an art student where I have a lot of great ideas, but I’m still catching onto the craft aspect of art. It feels like most endeavors start with me throwing myself into some new way of thinking.There is a lot of vulnerability that comes with sharing these oh-so-fresh pieces in my art career. That definitely feels like a big risk. However, risk is absolutely necessary for growth and opportunity. To move forward, we have to be brave enough to let go of the past. When I am in unfamiliar and uncomfortable territory that risks bring, I am most in touch with my intuition. Read more>>

Allison Moran | Journal Designer

I’ve learned that no one is going to make your dreams happen for you. This isn’t due to a lack of caring, it is simply due to the fact that other people don’t know your dreams as well as you do. The most terrifying risk that I took in 2020 was starting a YouTube channel for my company. The channel is called DynoSoar Life, and I am incredibly proud of it. Go take a look at my first videos. They are not nearly as high quality as the recent uploads. But, how could I get to where I am at now without those first videos? Risk taking is a part of the process. Once we accept the process we can start focusing on where the risks are leading us. Read more>>

Meghan Stegemann | Kids Yoga Teacher

In my experience, when an opportunity scared me a little, it was the right risk to take. When I first started teaching toddler yoga it was a huge risk. I had never taught this age group before, but an adult yoga client of mine reached out because her daughter’s daycare needed a yoga teacher. I was already teaching elementary students and I’m great with kids so I said “yes!” and figured I would work out the details later. Even after all my hours of training and lesson planning that first class was a doozy! I left exhausted, but inspired to learn as much as I could about how to best teach yoga and mindfulness to pre-verbal babies and toddlers. This lead to more and more opportunities teaching this young age group and eventually became the foundation of my business. I was teaching over 200 children a week in private daycares and preschools in addition to kids enrolled in my after-school classes and private at-home family classes. Taking the risk and saying “yes, I can teach toddler yoga” changed the trajectory of my business. Read more>>

Sarah Cannon | Independent Consultant With Arbonne, Stay-at-Home Mom

It is much easier to stay within a realm of comfort. Small boundaries are easier because you can see the beginning point and the end point. In my life and career, I have always moved forward with the mindset that nothing ventured is nothing gained. Has it been scary to start a job in a field I knew little about? Yes. But was I willing to work hard, ask questions, and take constructive criticism? Yes. Has it been scary to move to a new city where I knew no one? Yes. But was I willing to meet new people? Get involved in my community? Find a new church? Yes. What I have learned is that with each new adventure, I grow more. The more I am willing to be uncomfortable, the more comfortable it becomes. I am so grateful that because I was willing to take a risk, I have been rewarded with some of my closest friends and best life-experiences. As the famous quote by Edward Teller says, ““When you come to the end of all the light you know, and it’s time to step into the darkness of the unknown, faith is knowing that one of two things shall happen: Either you will be given something solid to stand on or you will be taught to fly.” Read more>>

Evan Soroka | Yoga Therapist & Author

One of the seminal texts of Yoga is the Bhagavad Gita. The story is about a warrior, Arjuna, on his way to an epic battle. He is scared and reticent to fight the fight against brother and neighbor. He does not want the responsibility. Krishna, a human form of the universe, reveals himself to Arjuna, ultimately reminding him of his purpose: to be the warrior. We are all warriors in one way or another. That is what taking risk means. Doing something that you desire to fulfill your purpose and to live a life of meaning. It is to make a decision without knowing the end result and being comfortable in the unknown. Krisha tells Arjuna, “You have the right to work, but never to the fruit of work. You should never engage in action for the sake of reward, nor should you long for inaction. Perform work in this world, as a person established within the self, without selfish attachments, and alike in success and defeat. Read more>>

Makayla Dooley | Musician & Art Model

Have you ever been told to lean into your fears? What does it feel like for you to overcome fear and find fulfillment instead? This is how I think of risk. When life seems to be going well and things feel easy for me, I search for the fears that are buried underneath my joy. If I can make note of these fears, I know what to do next. This is not to overshadow the celebration, but to remind myself that an artistic life is one that will flow freely, oscillating between tension and harmony. When I find myself in the thick of that tension, I can remember that these overwhelming fears are actually related to my curiosities. When I was 10 years old I knew that pursuing a life of musical creation would outweigh any risk of failure. I knew this because music filled me with more joy than anything in the world and there was nothing else I was willing to persevere with, despite the “failures” that would come. Read more>>

Ron Lopez | Co-Owner of El Salon in Denver Colorado, National Artist For L’Oreal Professionnel, Worth Up Alliance Ambassador

From an early age, I tended to be a little cautious. I was the oldest sibling and always had to be dependable and take on the responsibilities of being the older child. As a young adult, I started exploring a flamboyant personal style and participated in local and national nightlife club culture. This really helped me to be able to expand my boundaries. When I found my salon home, I was lucky enough to find a mentor and a team of people around me that helped me to take all of my life experience up to that point, and tailor it to a high-end clientele. I have to admit it I was intimidated that my flamboyance would deter people from sitting in my chair. This mentor of mine helped me to take that same energy of pushing boundaries in the nightlife and focus that creativity into my craft. I didn’t realize how challenging that would be. Read more>>

Teresa Shaheen | Barber / Cosmetologist

I’ve never been scared of starting over from scratch. It didn’t matter if it was a career, a relationship or a new address, I am comfortable with the uncomfortable. This isn’t common and it stands out. Don’t be afraid of striking out onto uncharted territory. That is where the gold can be found. Read more>>

Claire Ewing | Yoga Instructor & Brand Strategist

A little outside the box of a typical “Denver” story – but thought this would be a beautiful one to share about how the Denver market was my jump off point for a beautiful journey that have led us to the mountains right outside of Vail. I have always been a connector – through fitness and branding. The last five years I have been a senior instructor at CorePower Yoga teaching over 1000 classes and a National Marketing Manager for the brand. It was an incredibly powerful experience – I got to travel and open over 50 studios across the nation, create brand partnerships with REI and market the largest national boutique fitness brand there was to date. It led me to become a lululemon ambassador and travel all over for lululemon the last two years. But there was always something missing. My husband and I are lovers of the great outdoors, and I have always thought what if? What if I created my own business and I was the bad ass mountain Mama I always envisioned. Read more>>

Rachel Mains | Radio Host, Media Talent & Entrepreneur

Risk is the spice of life! You are not living, fully, until you are able to take a risk. In every venture I’ve done, there is always risk. One thing about learning to take risks, is you’ll never lay in bed at night wondering “what if I would have…” Even if you idea or “new move” fails, at least you tried. Read more>>

James Brown | Real Estate Professional Helping To Change Peoples Lives

Controlling our fear and taking risks can lead to an extraordinary life. Public speaking is a perfect example. There’s a lot of reward out there if you are willing to do it. But there is so much fear involved for most people. Myself included. When speaking to a group our risk of embarrassing ourselves goes up by however many people are listening and judging. In my real estate business there are opportunities to get in front of many people that could end up being students, clients, partners and investors. They all have to trust us in order to business with us. But in order for them to trust us, we have to risk sticking our necks out. To mitigate that risk the first step is to be well prepared. The second, which I picked up from Tony Robbins recently, is to come from a place of serving. When we genuinely care about passing on our knowledge and truly helping others, it takes the focus off us and puts it on our audience. Read more>>

Alicia Patterson | Somatic Counseling, Women’s Pelvic Health Specialist, Dance Movement Therapist

Some of the most risky things I’ve done in life and business have been the most fruitful , including moving across the country for graduate school, deciding to stay in the place I moved to (Colorado) to build my career, starting my own business immediately after school instead of getting married to a job, adding modalities and evolving my practice many times over the years, adding a “taboo” modality to my work and getting some flack from my professional field as I did that but continuing to move forward, investing in different business supports like building an online course and much more. I believe that to be any type of business owner it takes a certain level of risk tolerance, whether even if simply from the ups and downs of business and how world events can impact that (my business took a big hit in the beginning of the covid crisis and then a huge boom later on). Read more>>

Kari Kraakevik | Owner, Teacher

“With great risk comes great reward.” – Thomas Jefferson. Risk has been everything in my business, I came to Colorado fresh out of Pepperdine University on a full ride and stipend to attend University of Colorado, Boulder’s prestigious Music Composition Masters program. While obtaining my master’s my focus primarily on large-scale productions that were exclusively interdisciplinary. Working with dance, visual arts, theater and even children’s choirs–I really thought I would stay in academia forever, become a tenured professor and have this very stable life! Little did I know what was in store for me! During my masters, all of my large scale musical compositions (some for over 90 performers) were successfully and completely funded with grants, donations and commissions. I realized I was very good at organizing people, and getting funding! So, I started thinking beyond academia. Read more>>

Keenan | CEO and Chief Antagonist A Sales Guy

We look at “risk” all wrong. For most of us risk is the antithesis of security. However, the truth is, there is no such thing as security. The ground we stand on is constantly moving. We can’t assume anything. We can’t believe what is “secure” today will be secure tomorrow. Therefore, we have to be willing to move and get comfortable being uncomfortable. When I think of “risk” I think of the book Who Moved My Cheese. The mice who stayed waiting for the cheese to come back thought they weren’t taking any risk. They believed they were being smart, and making a safe decision. They felt it was too risky to go out and look for new cheese. The irony was that wasn’t the safe route. Risk is a fear mechanism. Risk introduces fear into situations, unfortunately too often it’s not good fear and causes us to choose the wrong decision in the name of safety. Understanding this, and to create a framework for me. Read more>>

Ty Morris | Child Of The Most High/THA Greatest Showman/Artist/Creativ

If you never take a leap of faith you will never know if you can achieve your goals. The old saying is true “No risk no reward”. Read more>>

Amy Bucheli | Managing Director & Personal Development Mentor

If you want to get ahead in life you have to be willing to step outside of your comfort zone. Taking risks has helped me to face my fear of uncertainty. No matter the outcome, it has helped me to become resilient. Traveling to unfamiliar places on my own visiting Istanbul, Türkiye and Mexico has helped me expand my mind and my network. I got to learn a new foreign language and meet different people who hold different values. Read more>>

Ana Marina Sanchez | Jewelry Designer and Silver Smith

I am a silversmith and a jewelry designer. My jewelry is a celebration of who I am and my cultural heritage. I have a BA in Latin America studies and History so it is important for me to elevate Mexican culture through my work because I want my pieces to represent the beauty and value of our history and inspire others to elevate and see the beauty and value within themselves. I’m proud to be where I am today and saying yes to taking risks that turned into opportunities. I am excited to continue working on my craft and bridging connections with those who collect my work. I am also proud of my community and to be surrounded by amazing people who are always looking to collaborate and grow together. The road to be an independent business owner while continuing to grow as an artist has not been easy. There are many hours of hard work, studying and planning. A lot of discipline is required of when you want to achieve your goals and many times this meas having a limited social life. But, the fruits of your labor will always taste sweeter when you realize your sacrifices are to achieve a grater purpose. Read more>>

Thomas Elias Lockhart III | Mixed Media Fine Artist

The risk that I took four years ago was to believe in myself enough to leave my job of 8 1/2 years to become a full time Fine Artist. If you stay in the should of would of stage in your life, you will never know or find out your greatest potential. Read more>>

Nick Studholme | Chiropractor and Performance Specialist

I think risk taking is a natural part of life and they only way for real change to occur. In fact, life would be a boring without some healthy doses of risk taking. From a business perspective I think too few people are willing to take risks. Too often people go through life unhappy with their situations but are more comfortable being unhappy than they are taking risks to create change. I try my best in business to limit my risk taking to calculated risks. Ideally if I can stack the ‘proverbial deck’ in my favor then hopefully the business risks I take will be more likely to have a positive outcome. I’ve been in practice for 21 years and calculated risk taking has played a huge roll in my continued evolution as a clinician and allowed my to not stagnate and simultaneously stayed engaged in work. I carry the same perspective into my life, calculated risks = growth and excitement. Read more>>

Kelley Hageman | Pediatric Nurse & Photographer

I think as with most people, when you say there is a risk that has to be taken, there is some fear associated with failure of said risk. The older I get, my perspective on failure has shifted to one of lessons. If one thing I’ve tried doesn’t work, I’ve learned not to fight it, and to try again. I’ve taken risks I never would’ve even imagined had I been asked before the risk was taken. I took a risk and tried my hand at being a Flight Attendant. I self-published books. I moved to San Diego for a minute. I donated my eggs to two incredible families. I became a nurse. And I found a passion for photography through practice, refining, and then sharing with the world- all risks I’ve had to take. In taking these risks, I met people I would have never met otherwise. I learned lessons I never would have learned. I made mistakes. But most importantly I grew; I grew up, I expanded, I found my passions, and ultimately have started figuring out who I am. Read more>>

Chantel Thyfault | Lash Artist, Esthetician

Risk is always a part of success. You have to be willing to take the risk and outweigh the benefits of them. Making sure you don’t fail by consistently giving your all is the key to entrepreneurship. Read more>>

Joe Miklosi | CEO of Bridge Consulting, Former Colorado Representative & International Development Executive

I was fortunate to have been raised by two loving parents who continually inspired me to always believe in myself and to take risks. The Silicon Valley motto of encouraging failure by taking risks plays an important role in the mindset of any successful entrepreneur. We all fear failure but if your perspective includes an acceptance and understanding that you will occasionally fail after taking risks – you don’t experience feeling too low. You learn from the experience. I’ve played golf my entire life. One of favorite quotes was from golf legend Tom Watson. Tom said he expects to hit three bad shots in an 18-hole round of golf. When he hits a bad shot, he is able to quickly recover his proper mindset to hit the next shot well. That’s an important perspective that is applicable to every entrepreneur. Read more>>

Kavaughn Crawley | Private Chef

The word risk should be my middle name. I feel like if you want to be great you have to risk. A lot of people have dreams but there scared to take the first step to achieve them. People often wait for the approval of others because there so scared of failure . I took a risk and moved to Vail, Colorado when I was 24 without knowing anyone but I knew if I wanted to have CHANGE I’d have to take risk. 4 years later I took another chance and moved to Denver with nothing besides a bag full of clothes & my chef knives. If I didn’t take those risk I wouldn’t be here today. Read more>>

BETH SANDERS | Photographer

Risk scares me. The biggest risk I ever took, was starting my business. I was catering a wedding and met a photographer at the event, and he asked to see my portfolio. I was afraid, that he would tell me I was no good. As it turns out, he loved my work and hired me that day. The risk of showing him my portfolio paid off. Also being a working mom. I brought my firstborn on shoots with me, it was messy and I”m glad I persevered. I am taking my work in a new direction. I’m revealing more of myself as an artist. Read more>>

Katie Velarde | Young Living Brand Partner and Glitter Zen Owner

The other side of risk is reward, like a balancing act we get to choose how far we tip one way or the other. This can be a daunting process but a critical one. If you don’t ever take risks, the truth is you may be risking everything you ever wanted to be. I understood this many years ago but I still hesitated to take risks. Risks to be myself, risks to do what I love, risks to be vulnerable with my true feelings, risks to get out of the rat race and expectations of society. I was born with a natural ability to relate to people, help people and school was an absolute breeze for me. These things took very little effort for me to succeed in. The trap I fell into at a very young age was to become that people pleaser and “succeed” and follow the expected path of me. This is just what I did, I was on every award roster, from grades to social, I was student body president in high school. Read more>>

Lauren Grier | Cookbook Author and CEO of Climbing Grier Mountain

As an entrepreneur/self-employed business owner, risk taking is in my job description. Besides being authentic and consistent with content, taking risks is one of the most important things I do. It’s actually part of my business plan. When I take risks it allows me to grow, pivot in unpredictable markets, and the best part, find out what is and isn’t working. Once I’ve taken the risk I actually become more adaptable which is extremely important especially in the online food industry. That’s how I survived for over a decade!. Read more>>